Senior Media Activation Executive

Indonesia·Jakartasenior

Other

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Quick Summary

Key Responsibilities

Strategic Campaign Management and Execution : Develop and champion comprehensive, data-driven performance marketing strategies tailored for APAC, aligning with specific client business objectives (e.

Requirements Summary

5+ years of progressive experience in hands-on performance marketing campaign management within APAC, preferably in an agency environment or a client-side role.

Technical Tools

Other

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Responsibilities

~1 min read

→Familiarity with APAC digital platforms or publishers not explicitly listed.
→Experience working with mobile measurement partners (e.g., Adjust, Branch, AppsFlyer) and integrating their data for client campaign optimization is a plus
→Understanding of incrementality testing and advanced attribution modeling.
→Prior experience managing campaigns for enterprise clients
→Familiarity with local data privacy laws and advertising regulations in APAC.

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