Senior Manager, Marketing Operations

Xpansiv is the leading infrastructure provider for the energy transition markets.

Our comprehensive platform includes registries, online marketplaces, market execution services, wholesale power solutions, and market data for energy and environmental commodity markets. Trusted worldwide, Xpansiv enables stakeholders to deliver transparent, credible, and auditable environmental claims to address the growing global demand for assurance and accountability on climate action and sustainability performance.

From our founding in 2009 through more than 10 acquisitions, Xpansiv has become a global leader in environmental commodity markets.  We are backed by Blackstone and other leading investors

 

As Senior Manager, Marketing Operations, you will build marketing ops from the ground up and help architect the backbone for the next phase of Xpansiv’s growth journey.  In this hands-on role, you will develop strategy-aligned processes, manage marketing automation, and buy and build additional solutions – in order to deliver reliable data, trustworthy reporting, clean automation, and compliant processes across business lines and regions.  Reporting to the VP of Marketing and working closely with cross-functional stakeholders, you’ll benefit from the stability of a well funded, financially healthy business while pursuing growth opportunities in renewable energy, clean fuels, wholesale power, and more.  Join us and make an outsized impact in a global clean tech leader! 

 

 

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  MAP Mastery: Administer and evolve Salesforce Marketing Cloud Account Engagement (Pardot), including configuration, integrations, data sync, and release management; you will develop a reliable command center for marketing 

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  Data and Process Management: Own marketing data architecture, campaign taxonomy, and documentation, and continually enhance lead scoring, routing, and lifecycle automation; your systems thinking will power efficient pipeline and revenue growth 

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  Reporting and Attribution: Create and mature reports and attribution capabilities to deliver clear information and practical insights; your work will provide the heartbeat of our GTM intelligence 

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  Website Management: Oversee website operations/reporting and manage our outside web agency; your pride in managing Xpansiv’s front door will produce excellent brand and demand outcomes 

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  Consent and Privacy Management: Establish consent and privacy operations and a global preference/subscription center; your pragmatic approach will ensure compliance and deliverability in a way that supports the business 

 

• 4-8 years of marketing operations experience in B2B SaaS environments, with 2+ years of marketing ops leadership experience preferred 

• Hands-on administration experience with leading marketing automation solutions and working knowledge of Salesforce Sales Cloud (CRM) 

• Built lead scoring and lifecycle automation at scale; delivered attribution that stakeholders trust 

• Pardot experience a strong plus 

• Experience developing consent and privacy programs across US and EU, and building preference/subscription centers 

• Energy or environmental commodities industry experience 

• WordPress experience 

 

• You are strategic and scrappy, with the ability to not only design systems and processes but also create and execute in a hands-on fashion 

• You are a natural collaborator who effectively builds consensus with cross-functional stakeholders and develops successful long-term relationships with distributed colleagues 

• You bring a disciplined, process-oriented perspective while remaining agile and responsive to business needs 

• You love to build and are comfortable starting from a blank slate 

• You have the ability to travel ~10%