{"id":24501,"date":"2024-07-17T11:31:31","date_gmt":"2024-07-17T11:31:31","guid":{"rendered":"https:\/\/jobera.com\/?p=24501"},"modified":"2024-07-17T11:31:31","modified_gmt":"2024-07-17T11:31:31","slug":"google-my-business-statistics","status":"publish","type":"post","link":"https:\/\/jobera.com\/resources\/google-my-business-statistics\/","title":{"rendered":"Google My Business Statistics: Insights and Trends [2026]"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Business Presence and Popularity<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Medical services make up 7.5% of all Google My Business (GMB) listings.<\/li>\n\n\n\n<li>Businesses with GMB profiles are perceived as 94% more reputable.<\/li>\n\n\n\n<li>Car dealerships have the highest GMB conversion rate at 7%.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Customer Engagement<\/h3>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>56% of customer actions on GMB listings result in website visits.<\/li>\n\n\n\n<li>GMB listings receive an average of 59 customer actions each month.<\/li>\n\n\n\n<li>60% of smartphone users contact businesses directly from GMB search results.<\/li>\n\n\n\n<li>88% of local business searches on mobile devices lead to a call or visit within 24 hours.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Search and Discovery<\/h3>\n\n\n\n<ol start=\"8\" class=\"wp-block-list\">\n<li>84% of business searches are discovery searches; only 16% are direct.<\/li>\n\n\n\n<li>86% of users check a business&#8217;s location on Google Maps.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Photos and Media<\/h3>\n\n\n\n<ol start=\"10\" class=\"wp-block-list\">\n<li>The median number of photos on GMB listings is 11, with hotels having the highest median at 150.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Reviews and Ratings<\/h3>\n\n\n\n<ol start=\"11\" class=\"wp-block-list\">\n<li>Positive GMB reviews increase the likelihood of using a business for 71% of people.<\/li>\n\n\n\n<li>A business star rating between 3.5 and 4.5 maximizes conversions.<\/li>\n\n\n\n<li>74% of customers trust businesses with more GMB reviews.<\/li>\n\n\n\n<li>GMB reviews account for 9.8% of local search ranking factors.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Advertising and Promotions<\/h3>\n\n\n\n<ol start=\"15\" class=\"wp-block-list\">\n<li>Using Google Ads with location extensions boosts in-store visits by 7%.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Consumer Behavior<\/h3>\n\n\n\n<ol start=\"16\" class=\"wp-block-list\">\n<li>96% of consumers accessed a GMB profile in the week before making a purchase decision.<\/li>\n\n\n\n<li>88% of local business searches on mobile result in a call or visit within a day.<\/li>\n<\/ol>\n\n\n\n<div class=\"wp-block-columns has-background is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#fff9ed\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>If you found this article interesting, you might enjoy these too:<\/strong><\/p>\n\n\n<p>[related_posts_by_tax taxonomies=&#8221;category,post_tag&#8221; posts_per_page=&#8221;5&#8243; orderby=&#8221;post_modified&#8221; title=&#8221;&#8221;]<\/p>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Trust and Influence<\/h3>\n\n\n\n<ol start=\"18\" class=\"wp-block-list\">\n<li>Positive GMB reviews make 71% of consumers more likely to use a business.<\/li>\n\n\n\n<li>74% of customers trust businesses with more reviews on GMB.<\/li>\n\n\n\n<li>Google My Business reviews are 9.8% of local search ranking factors.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Business Presence and Popularity Customer Engagement Search and Discovery Photos and Media Reviews and Ratings Advertising and Promotions Consumer Behavior\u2026<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[75,67],"class_list":["post-24501","post","type-post","status-publish","format-standard","hentry","category-statistics","tag-business","tag-google"],"_links":{"self":[{"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/posts\/24501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/comments?post=24501"}],"version-history":[{"count":0,"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/posts\/24501\/revisions"}],"wp:attachment":[{"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/media?parent=24501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/categories?post=24501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jobera.com\/resources\/wp-json\/wp\/v2\/tags?post=24501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}