Marketing Planning Manager - GI Prima

• →Lead medico-marketing initiatives, campaign plans and manage pill-plus services as supporting ecosystem of the leading brand of Abbott India Ltd.
• →Collaborate with stakeholders across the organization to drive commercial objectives with ownership.
• →Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance effectively to market assigned products/services.
• →Monitor, analyze, and evaluate domestic and international market trends, customer feedback, consumer behavior, and competitor activity to identify market opportunities for the product/service.
• →Consult with other areas of the organization (e.g., production, R&D) to implement these changes.
• →Prepare sales forecasts and budgets. Monitor sales volume, revenues, and costs against forecasts.
• →Adapt plans to improve the sales performance of the product/service.
• →Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.

In specific locations, the pay range may vary from the range posted.