Partner Sales Director

Ada is an AI customer service company whose mission is to make customer service extraordinary for everyone. We're driven to raise a new standard of quality customer service at scale, enabling enterprise companies to deliver experiences that people love–instant, proactive, personalized, and effortless.

Ada is an AI transformation platform and partner—combining strategic expertise with powerful AI agent management technology to accelerate businesses’ AI maturity to keep them ahead of the curve. With Ada, 83% of customer conversations—and counting—are effortlessly resolved through automation, giving teams more time back, companies more resources to focus on growth, and customers more life to focus on what matters most to them.

Established in 2016, Ada is a Canadian company that has powered over 5.5 billion interactions for leading brands like Square, YETI, IPSY, and Monday.com, saving millions of hours of human effort. Backed with over $250M in funding from tier-one investors including Accel, Bessemer, FirstMark, Spark, and Version One Ventures, Ada is a pioneer in the management and application of AI in customer service.

At Ada, we see growth as a reflection of each individual owner’s personal growth. That’s why our values are rooted in driving progress and continuous improvement. If you’re ambitious and eager to grow, Ada could be the place for you.

Learn more at www.ada.cx.

We are seeking a Partner Sales Director to sit at the center of Ada's co-sell engine, turning partnerships into revenue. You'll be the connective tissue between Sales and Partnerships — embedding with AEs to source and accelerate deals, arming partners to bring Ada into their conversations, and shaping the ecosystem strategy that decides which partners we double down on next. This is a role for someone who's equally energized closing an individual deal this week and building the joint GTM plan that drives the next twenty.

• 7+ years in partnership roles, ideally within B2B SaaS
• Proven track record building and executing co-sell motions with measurable, attributable pipeline and revenue
• Hands-on experience with CRM and partner ecosystem tools, such as Salesforce and PRM platforms
• Excellent communication and enablement skills — able to get both partners and internal sellers deal-ready
• Comfortable operating both in individual deals and at ecosystem strategy level
• Relationship-first mindset, equally effective with external partner reps and internal AEs
• CX, customer support, or AI/automation experience is a plus

• Own the co-sell motion with AEs end to end — sourcing, developing, and accelerating partner-influenced deals from first touch to close
• Build and run joint GTM plans, account mapping, and territory planning with priority partners across our primary verticals
• Grow marketplace revenue by accelerating wins through AWS and Microsoft
• Drive net new pipeline growth sourced directly from partners
• Increase the share of closed/won business influenced by partners by advising reps on the right partner to engage, when, and how
• Keep partner-supported deals clean and trackable by maintaining accurate partner notes in Salesforce
• Remove friction in deal registration, pricing, and contracting by working cross-functionally with Deal Desk and Sales Ops
• Shape where Ada invests next by spotting white space in the partner ecosystem and recommending new plays to Partnerships leadership