Commercial Strategy Associate Manager

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.  

Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.

No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

The B2B Commercial Strategy team helps shape the future direction of BKNG’s B2B business. We work on some of the most important commercial questions facing the business — where to grow, which opportunities to back, and how to make smart choices across markets, segments, and partnerships.

We partner closely with senior leaders and work at the intersection of strategy, analytics, and commercial decision-making. If you enjoy solving complex business problems and influencing high-impact decisions, this team offers a unique opportunity to do both.

This is a high-visibility role with direct exposure to senior B2B leadership and the chance to influence major commercial decisions.

You will help define Agoda’s B2B commercial priorities by identifying growth opportunities, assessing market and competitive dynamics, and shaping the recommendations that guide investment and execution. You will work on a broad mix of strategic topics, combining structured problem-solving, data-driven analysis, and strong judgment to help the business make better decisions.

This role is well-suited to someone who enjoys both thinking strategically and driving real business impact — not just delivering analysis, but helping shape what happens next.

• Help shape the commercial strategy for Agoda’s B2B business across markets, segments, and partnerships
• Lead strategic analyses on market trends, competitor moves, performance, and opportunity sizing
• Build business cases, financial models, and strategic recommendations to support decision-making
• Drive cross-functional strategic projects from problem definition through recommendation and execution support
• Support ad-hoc projects, leading independent workstreams
• Develop frameworks that help the business prioritize, allocate resources, and execute effectively
• Partner with teams across the organization to align on priorities and move strategic initiatives forward

• 4-8 years of experience in consulting, strategy, commercial planning, or a related field
• Strong analytical skills and the ability to turn complex information into simple, actionable insights
• Strong business judgment and comfort working through ambiguous strategic questions
• Financial modeling and business case development experience
• Excellent communication skills and the ability to influence senior stakeholders
• A proactive, ownership-driven mindset and the ability to work independently
• Ability to move between high-level strategy and hands-on execution detail

• B2B, partnerships, or marketplace experience
• Travel, e-commerce, or technology industry experience
• Experience in market prioritization, portfolio strategy, or commercial planning
• Familiarity with SQL, Tableau, or similar tools

• High exposure to senior leadership
• Opportunity to influence major commercial decisions
• Broad scope across strategy, analytics, and execution
• Strong platform for growth in a fast-moving, global business

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, roles are eligible to be considered for an annual bonus and equity grant. 

The range for Connecticut and the NYC-metro area is: 187,700 - 208,600

We are an E-Verify employer – meaning that your Form I-9 information will be provided to the federal government to confirm that you are authorized to work in the U.S.

For more information, please view: E-Verify Participation Poster (English/Spanish) and IER Right to Work Poster (English/Spanish)

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At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.

We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.