Growth Marketer

Alan is building a vertically integrated health partner that unites insurance and smart healthcare delivery into one seamless system. Our vision is to make prevention the new norm of care for all.

You will create and distribute content that turns buyer pain, sales insights, events, and market topics into qualified interest.

• Maintaining a publishing cadence across our digital and social channels

• Exploring and testing new formats or channels

• Writing posts, short narratives, emails, and simple page copy

• Building content from inputs such as events, announcements, partnerships, and internal work

• Adapting global content for a Canadian audience

You will be responsible for the day-to-day operation of inbound activity by:

• Building and maintaining landing pages or campaign pages

• Running warm retargeting and basic paid campaigns

• Setting up and maintaining UTMs, tagging, and tracking

• Reviewing campaign performance and recommending what to change

• Connecting content, paid, email, and follow-up into simple inbound loops

• Helping Sales understand where qualified interest is coming from

The focus here is on supporting repeatable event formats and making sure their impact extends beyond the room. You will support events by:

• Supporting event logistics, timelines, registration pages, and materials

• Creating follow-up emails and digital touchpoints after events

• Turning event themes and conversations into content

• Helping Sales follow up with the right people

• Using event activity to create retargeting audiences, campaign inputs, and reusable content

If you're excited about this opportunity but don't check every box, we'd love to hear from you. Everyone, no matter how underrepresented, should feel free to apply as it can only bring learnings or success.

We'll be thrilled to receive your application!

🔖 Check out our About Alan and Career pages, as well as our Medium, blog and Glassdoor page for more info.