Sr. Field Marketing Manager

• Be the “CMO” of Amplitude’s East Region - owning the marketing strategy end to end; developing regional programs that generate pipeline, accelerate opportunities, and support revenue growth.
• Partner closely with regional Sales leaders to understand business priorities, identify whitespace opportunities, and build creative marketing plans tailored to the needs of the territory.
• Develop and execute a mix of first-party events, executive experiences, third-party sponsorships, webinars, and account-based marketing initiatives that create meaningful customer engagement.
• Measure program performance through pipeline, influence, ROI, and engagement metrics, using insights to continuously optimize future investments and regional strategy.
• Collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue teams to deliver exceptional experiences and ensure alignment across every campaign.

• You enjoy thinking creatively and finding new ways to engage customers beyond traditional field marketing tactics.
• You're naturally collaborative and build trusted partnerships with Sales leaders and cross-functional stakeholders.
• You love using data to inform decisions but aren't afraid to test new ideas and iterate quickly.
• You're comfortable operating with autonomy and enjoy owning a business rather than simply executing requests.
• You're energized by fast-paced, high-growth environments where priorities evolve and opportunities emerge quickly.

• 5+ years of B2B field marketing experience, preferably supporting Enterprise or Commercial sales organizations within a SaaS company.
• Demonstrated success owning a regional marketing strategy that contributed measurable pipeline and revenue outcomes.
• Experience partnering directly with Sales leadership to develop territory plans and execute integrated marketing programs.
• Strong project management skills with the ability to manage multiple campaigns and events simultaneously.
• Experience with marketing automation and CRM platforms such as Marketo and Salesforce.
• Ability to travel approximately 25–35% for regional events and customer engagements.
• Ability to work from our New York City office on a hybrid schedule (2–3 days per week).

At Amplitude, our values guide how we show up for one another and for our customers:

• Humility: We operate from a place of empathy and openness, seeking to understand many points of view.
• Ownership: We take the initiative to solve problems that drive our shared company success.
• Growth Mindset: We’re tenacious in the face of challenges and seek feedback in order to grow ourselves and others.
• Customer Centricity: We put the customer at the center of everything we do and are deeply committed to their success.