Appfollow
Appfollow3h ago
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ASO Product Builder

EuropeRemoteRemote, full-timemid
OtherProduct Builder
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Quick Summary

Overview

AppFollow helps the world's top mobile and gaming teams manage app reputation at scale — from tracking user feedback to optimizing app store presence and automating workflows. Trusted by Adobe, Rovio,

Technical Tools
OtherProduct Builder
AppFollow helps the world's top mobile and gaming teams manage app reputation at scale — from tracking user feedback to optimizing app store presence and automating workflows. Trusted by Adobe, Rovio, Scopely, and Disney, we're a B2B SaaS platform serving SMB to enterprise clients worldwide. Remote-first, Europe-based.
  • We're looking for an ASO Product Builder to relaunch and grow AppFollow's ASO (App Store Optimization) product, with a strong focus on AI agents and MCP. Reporting to the CEO, you'll work closely with Engineering, Product, and customer-facing teams to turn ASO into a fast-moving, AI-native part of the platform.
  • This is a builder role, not just a roadmap owner: we expect you to prototype and ship changes yourself using AI tools — compressing the loop between idea, experiment, and release. You'll collaborate with engineering, design, and data. This is a high-impact IC role reporting directly to the CEO, with potential to grow into a senior product position.
  • Relaunch and evolve AppFollow's ASO product
  • Design and ship AI-agent and MCP-powered ASO workflows
  • Prototype features yourself with AI tools to compress the test → learn → release loop
  • Run product experiments and validate against real customer usage data
  • Own the ASO roadmap end-to-end: competitor analysis, discovery, specs, delivery, iteration
  • Partner with engineering to take prototypes to production-grade
  • Primary: Iteration velocity (prototypes & experiments shipped), ASO adoption & usage, ASO-attributed revenue (ARR: new & expansion)
  • Secondary: Customer outcomes (e.g. keyword ranking improvements delivered), feature quality & stability
  • 3+ years in product management in B2B SaaS — required
  • Strong ASO/mobile marketing domain knowledge — required
  • Hands-on experience prototyping & shipping with AI tools — required
  • Mobile app or gaming industry experience — strong plus
  • Remote startup experience, European time zone
  • AI: Claud Code/Codex/Cursor, MCP, AI agents
  • Analytics: Amplitude, Metabase, SQL
  • Design/specs: Figma, Jira/Confluence
  • ASO: AppFollow, App Store Connect, Google Play Console, other ASO tools
  • Builder mindset — ships, doesn't just spec
  • AI-native: uses LLMs/agents to prototype, automate, and accelerate iteration
  • Data-driven, strong analytical and reporting skills
  • Product discovery and experiment design
  • Comfortable going 0→1 and evolving existing modules
  • Fluent English (required)
  • Russian, Spanish, Portuguese, or German (preferred)
  • Remote position, anywhere in Europe (hubs in Finland, Serbia, Spain, Georgia)
  • Global team across Europe, UK, US, and Brazil
  • Conference participation in app, gaming, and ASO events
  • Equity options after probation
  • Quarterly performance bonuses
  • Annual team meetups and company all-hands offsite
  • Monthly coworking budget
  • Internal hackathons 2–3x per year
  • Equipment support (laptop, home office)
  • Direct CEO reporting and executive exposure
  • Cross-functional work with Engineering, Product, Sales, and Customer Success
  • Measurable impact on company growth
  • June: Accepting applications
  • July: Interviews
  • By August 1st: Final offer
    • Timeline may shift depending on candidate volume and quality

    Location & Eligibility

    Where is the job
    Europe
    Remote within a specific region
    Who can apply
    Open to applicants worldwide

    Listing Details

    Posted
    June 10, 2026
    First seen
    June 10, 2026
    Last seen
    June 10, 2026

    Posting Health

    Days active
    0
    Repost count
    0
    Trust Level
    68%
    Scored at
    June 10, 2026

    Signal breakdown

    freshnesssource trustcontent trustemployer trust
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    Appfollow
    Appfollow
    lever
    Employees
    125
    Founded
    2015
    Domain
    appfollow.io
    Jobs
    View 3 jobs
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