Aprio PH - Email Marketing Specialist

Philippines·Makati CityAprio Philippinesmid

MarketingEmail Marketing Specialist

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Work with a nationally ranked CPA and advisory firm that is passionate for what's next. Aprio has 30 U.S. office locations, one in the Philippines and more than 2,

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MarketingEmail Marketing Specialist

Work with a nationally ranked CPA and advisory firm that is passionate for what's next. Aprio has 30 U.S. office locations, one in the Philippines and more than 2,100 team members that speak 60+ languages across the globe. By bringing together proven expertise, deep understanding, and strategic foresight for fast-growing industries, Aprio ensures clients are prepared for wherever life or business may take them. Discover a top-rated culture, vast growth opportunities and your next big career move with Aprio.

Aprio is seeking an Email Marketing Specialist to join our Digital Marketing Team. In this role, you'll help drive the email program that keeps Aprio connected to its audience.

The ideal candidate has at least 3 years of experience effectively building, testing, and sending emails, pulling reporting and performance data, and managing projects across teams. Just as important, you're a natural collaborator who works well with fellow team members and stakeholders across the firm.

Build, test, and send emails within the HubSpot ecosystem, applying quality assurance at every step.

Use AI to work smarter across every stage of email, driving efficiency and helping email deliver stronger business outcomes.

Own and manage the global email marketing calendar across industry verticals and service lines.

Own the email intake process from discovery through review, coordination, and final approval.

Report on email marketing performance and A/B test results.

Segment audience distribution lists based on target criteria.

Assist with email template development and ongoing updates and improvements.

Support lifecycle initiatives by building emails for automated nurture and lifecycle programs, and assisting with scoring, automation, and client journey mapping in HubSpot.

3+ years of experience in B2B email marketing, HubSpot experience preferred.

Possesses a data instinct — working knowledge of the email key performance indicators (KPIs) that matter, plus the ability to pull data and draw conclusions that point to clear recommendations.

Experience with list segmentation and pulling appropriate criteria for email audience targeting.

Email deliverability knowledge, including experience partnering with IT teams to set up proper authentication for sender domains and aliases, and monitoring deliverability through tools such as Google Postmaster Tools, Yahoo Sender Hub, and similar.

A grasp of email practices and knowledge of privacy policies and regulations relating to CAN-SPAM, GDPR, and CASL.

Experience working in project management platforms such as Basecamp, ClickUp, and Teamwork.

HTML and CSS knowledge preferred, but not required.

Experience using AI tools, building assistants to solve inefficiencies and improve processes, and writing effective prompts.

Sharp attention to detail and project management skills.

Collaborative and committed work style.

Work Schedule: Night-shift (8:00 PM–5:00 AM)

Work Setup: Onsite for the first two (2) months, followed by a hybrid work arrangement in either the Makati or Clark office.

Perks/Benefits we offer for full-time team members:

- Wellness program

- HMO coverage

- Rewards and Recognition program

- Free shuttle service (provided by CDC | for onsite employees)

- Free lunch meal (For onsite employees)

- On-demand learning classes

- Discretionary time off and Holidays

- Performance-based salary increase

- Discretionary incentive compensation based on client or individual performance

- Hybrid set up to selected roles/location, terms and conditions may apply

- CPA & Certification Assistance and Bonus Program

What's in it for you:

- Working with an industry leader: Be part of a high-growth firm that is passionate for what's next.

- A great team: Work with a high-energy, passionate, caring, and ambitious team of professionals in a collaborative culture.

- Growth opportunities: Grow professionally in an environment that fosters continuous learning and advancement.

- Competitive compensation: You will be rewarded with competitive compensation.

EQUAL OPPORTUNITY EMPLOYER

Aprio is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race; color; religion; national origin; sex; pregnancy; sexual orientation; gender identity and/or expression; age; disability; genetic information, citizenship status; military service obligations or any other category protected by applicable federal, state, or local law.