Marketing Analyst

This role will be responsible for increasing brand awareness and driving customer demand through multiple channels. This individual will report to the Vice President of Marketing and will work primarily in a strategic and collaborative manner to deliver various objectives to increase Brightcore Energy’s market reach. The ideal candidate will identify opportunities to create brand awareness through traditional and emerging marketing channels.

• →Responsible for the day-to-day support and execution of marketing communication efforts, including the development of sales literature, writing and editing content; project managing deliverables and activities; working cross-functionally with internal stakeholders and outside agencies; coordinating activities; and tracking progress.
• →Responsible for the content calendar for the company’s social media presence including but not limited to: LinkedIn, Instagram, etc. This includes relevant content curation, copywriting, image or visual selection/editing, and scheduling.
• →Ownership of the company’s participation in industry events, including the planning and execution of tradeshows, conferences, speaking engagements, etc.
• →Creative development of sales support literature utilizing design platforms (Canva, Adobe CS)
• →Design and activation of email marketing campaigns and landing pages utilizing company CRM (HubSpot).
• →Development of company presentation material and pitch decks as needed.
• →Oversight of internal marketing resource database, including but not limited to making certain content is current, synchronized across all mediums, intuitively organized, and readily accessible to internal business development team.
• →Competency with the latest trends and tools, including AI (CoPilot & Claude).
• →All other duties and projects as assigned.

• →This position does not have supervisory responsibility.

• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field required.
• 0–3 years of experience in marketing, marketing analytics, or a related field.
• Proficiency in Microsoft Office Suite, with advanced Excel and PowerPoint skills.
• Experience with HubSpot CRM or similar CRM platform preferred.
• Experience with Canva and Adobe Creative Suite preferred.
• Competency using AI tools to support marketing, research, and content development.
• Experience managing and analyzing multiple social media platforms.
• Strong analytical, organizational, and communication skills with attention to detail.
• Ability to manage multiple priorities in a fast-paced, collaborative environment.

• Office presence required at least three (3) days per week, unless otherwise agreed upon with final approval by direct supervisor.
• No additional travel required.

• Office setting.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

• This is not a safety sensitive position.

Brightcore Energy is committed to a safe workplace free of drugs and alcohol. All Brightcore Energy positions require a pre-employment background check that includes prior employment verifications, a criminal history check, and a pre-employment drug screen.

In accordance with DOT regulations (49 CFR § 40.25), Brightcore Energy is required to obtain prior drug and alcohol testing records for applicants/employees intending to perform safety-sensitive duties for covered Department of Transportation positions. If an applicant/employee refuses to provide written consent for Brightcore Energy to obtain these records, the individual will not be permitted to perform safety-sensitive functions.

We offer a variety of structured work arrangements, including remote, hybrid, and field-based assignments, aligned with organizational needs and role-specific requirements. Work arrangements are role-dependent, with guidelines established based on position requirements and business needs. This policy is subject to change at Brightcore's discretion.

Brightcore currently offers both traditional and Roth 401k plans with a dollar-for-dollar match of up to 3% of contributions and $0.50 on the next 2% for a total potential match of 4% annually.

Brightcore Energy is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, sexual or reproductive health decisions, caregiver status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Brightcore Energy is committed to providing equal employment opportunities to all aspects of employment, including job assignment and compensation.

This job description provides a general overview of the expectations and basic duties of the job and is not a comprehensive list of all duties and responsibilities. Brightcore Energy will assign additional duties and tasks that it deems necessary to meet the requirements of the position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.