E-Commerce Marketing Specialist

ColombiaRemotepart-timemid

MarketingMarketing Specialist

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Quick Summary

Overview

E-Commerce Marketing Specialist (Shopify & Meta Ads) Remote | Part-Time | Base + Sales Bonus Candidates without prior Shopify and Meta Ads experience will not be considered.

Technical Tools

MarketingMarketing Specialist

Nice to Have

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Candidates without prior Shopify and Meta Ads experience will not be considered.

Westerly is a premium home goods brand specializing in luxury German-made blankets.

Website: https://thewesterlyco.com

Instagram: https://www.instagram.com/thewesterlyco/

The business is already established with an active Shopify store, Faire account, inventory, fulfillment, product photography, and social media accounts.

We are looking for someone to help drive sales.

Our primary goal is to increase blanket sales through Meta advertising, social media marketing, and customer acquisition campaigns.

The store, products, fulfillment, and brand assets are already in place. We are not looking for someone to build a marketing strategy from scratch. We are looking for someone who can execute, test, optimize, and generate results.

Responsibilities

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Create and manage Meta (Facebook & Instagram) advertising campaigns
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Develop ad creative using our existing product photography, videos, and brand assets
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Test new advertising concepts, audiences, and offers
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Create and schedule social media content that supports sales and marketing campaigns
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Coordinate influencer and creator outreach
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Monitor campaign performance and optimize for sales and return on ad spend
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Provide simple weekly reporting on campaign performance, sales, and recommendations

Requirements

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Experience running Meta advertising campaigns
Experience with Shopify
Experience creating digital ad creative
Strong written English communication skills
Self-motivated and comfortable working independently
Results-oriented mindset

What We Offer

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We expect this role to require approximately 5–8 hours per week once ramped up.

The first few weeks may require additional time to become familiar with the products, brand assets, advertising accounts, and existing marketing efforts. After that, the role should primarily focus on campaign execution, optimization, and testing.

✓$500 USD per month base compensation

✓Additional performance bonus tied directly to sales generated