Director, Commerce Strategy & Client Partnerships

Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike. Our power is at the intersection of Connections, Creative and Commerce – that’s what is in our DNA. By harvesting insights and utilizing audience data, we work with our clients to develop scroll-stopping content and creative that performs and elevates the brands we work with across all digital media platforms.

Our people are energized by challenges and sprint to find unorthodox solutions. We plan, activate and measure as one team, and we’re not afraid to push boundaries and test our way to success. Coders are Relentless, Gritty, Nimble humans who are always striving to be better.

Code3 is looking for a dynamic Director, Commerce Strategy & Client Partnerships to lead commerce and digital marketing strategies for high-profile clients across Amazon, Walmart, Target, Instacart, and other marketplaces and retail media networks. This leadership role sits at the center of our integrated Connections, Creative, and Commerce model—driving marketplace growth through retail strategy, media, content, and creative innovation.

The ideal candidate brings deep expertise across commerce ecosystems, including Amazon Vendor Central and Seller Central, Walmart Marketplace and Walmart Connect, Target Roundel, and other omnichannel retail environments. This person understands how retail readiness, content optimization, media investment, and operational excellence work together to drive measurable business growth.

• Serve as the senior strategic advisor to key clients across Amazon, Walmart, Target, Instacart, and other marketplaces and retail media networks, as well as Meta, Google, TikTok, and additional paid media channels.
• Lead integrated commerce strategies that connect retail readiness, marketplace operations, paid media, organic search visibility, and creative performance to drive revenue growth and market share.
• Develop and present marketplace growth plans, annual strategies, media recommendations, retail event plans, and executive business reviews.
• Guide clients on Vendor Central and Seller Central best practices, including catalog management, merchandising, promotions, content strategy, and inventory considerations.
• Partner with commerce, media, and creative teams to optimize PDPs, Brand Stores, A+ Content, and creative assets for discoverability, conversion, and retail performance.
• Oversee retail readiness initiatives including PDP audits, SEO and keyword strategy, ratings and reviews management, assortment strategy, and conversion optimization.
• Advise clients on deals, coupons, Prime Day, seasonal planning, and other marketplace growth opportunities.
• Align organic marketplace performance with paid retail media investments to maximize efficiency and incremental growth.

• Translate client feedback into actionable next steps that help teams meet and exceed expectations.
• Collaborate with Finance and Practice leaders to support profitability goals through effective resourcing, pricing, and SOW management.
• Define clear expectations and cross-functional needs to drive successful client outcomes.

• Lead teams responsible for activation, commerce strategy, and creative execution to ensure accounts perform against business goals and growth targets.
• Monitor marketplace trends, search visibility, competitive activity, and category dynamics to identify optimization opportunities.
• Evaluate retail media, marketplace sales, and conversion performance using dashboards, reporting tools, and commerce analytics platforms.
• Identify portfolio growth opportunities through expanded marketplace support, media investment, content optimization, and integrated channel strategies.
• Serve as a trusted partner to senior client stakeholders by delivering strategic insights and forward-looking commerce recommendations.

• A passionate commerce marketer who enjoys building strategies for both growing and established brands.
• A collaborative team member who thrives in the fast pace of agency life.
• A proactive problem solver who anticipates challenges and recommends solutions.
• An exceptional presenter who can communicate analytical insights in a clear and engaging way.
• A curious learner who stays ahead of trends in commerce, digital marketing, and technology.

• 7+ years of experience in digital commerce, retail media, and marketplace strategy across Amazon, Walmart, Target, Instacart, and other retail ecosystems.
• Deep expertise in Amazon Vendor Central and/or Seller Central, including catalog management, retail readiness, merchandising, and promotional strategy.
• Strong understanding of PDP optimization, marketplace SEO, A+ Content, Brand Stores, ratings and reviews strategy, and conversion-focused content best practices.
• Experience managing deals, coupons, Prime Day strategy, tentpole retail activations, and promotional planning across marketplaces.
• Expertise in retail media and paid media platforms including Amazon Ads, Walmart Connect, Roundel, Google, Meta, TikTok, and other commerce media channels.
• Strong understanding of how creative, content, retail operations, and media work together to influence marketplace growth.
• Experience with commerce analytics and measurement solutions used for forecasting, performance evaluation, media planning, and business strategy.
• Proven leadership managing complex client relationships, integrated commerce strategies, and cross-functional teams.
• Strong executive presence with the ability to communicate marketplace insights and performance findings clearly and strategically.