PH Product Marketing Team Lead

• Education: Undergraduate degree in Marketing, Veterinary Medicine, or a related field (Master’s degree preferred).

• Experience: Minimum of 5 years in Pet Health marketing or related areas, including at least 3 years of proven team leadership experience.

• Proficiency in data analysis and financial knowledge, with fluent English communication skills (written and spoken).

• Demonstrated experience working effectively across cross-functional areas such as R&D, Finance, and Business Development.

• Strong analytical skills with the ability to translate customer requirements into defensible product positions.

• Proven ability to set priorities, manage multiple tasks, and execute complex projects within policy guidelines.

• Excellent organizational and implementation skills with a commitment to achieving positive results.

As the Pet Health Product Manager Lead, you will drive the strategy for key brands and species to maximize market opportunities while aligning with global branding guidelines. You will lead the Product Management team in developing comprehensive marketing plans that improve sales, revenue, and market share across the affiliate.

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  Lead the Product Management team to develop and execute affiliate marketing plans, ensuring cross-functional alignment with sales and technical teams to maximize business growth.

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  Strategically enhance brand leadership and build therapeutic marketing capabilities and tools to provide customer-centric total solutions.

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  Oversee the generation of promotional materials across social media platforms, focusing on maximizing ROI for both online and offline conversions.

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  Conduct comprehensive market analysis and manage expenditure, production, and sales forecasting to ensure inventory and financial health.

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  Cultivate and maintain strong business relationships with Key Opinion Leaders (KOLs) and strategic accounts to drive innovation and brand influence.

• Travel: 30%

• Location: Shanghai - China Head Office - On-site

Don't meet every single requirement? Studies have shown underrecognized groups are less likely to apply to jobs unless they meet every single qualification. At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for a role but don't necessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!

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