Sr. Director, Sales Planning & Analytics

United StatesFull Timesenior

Data ScienceSalesOperationsOtherDirector Sales Planning & Analytics

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Overview

About the Company e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.

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Data ScienceSalesOperationsOtherDirector Sales Planning & Analytics

About the Company

e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it’s a daily routine that nourishes your skin barrier over time.

In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.

Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us

The Director of Sales Analytics, Category Management and Space planning will oversee the retail analytics, category management and space planning functions at e.l.f. Beauty, with responsibility for leveraging retailer sales data, consumer trends and market insights to drive growth, productivity and operational efficiencies
Spearhead the merchandise assortment planning process, producing “best in class” in-store planograms across multiple retailer environments
Lead a team of sales analysts, category and space planners, supporting a broad variety of store environments and models in the U.S., Canada and Mexico, across a unique mix of Mass and Specialty retailers including Target, Walmart, Ulta, Drug, Grocery and Dollar
Drive and develop data-driven insights and planning strategies to deliver consistent, category-leading growth leveraging e.l.f.’s unique productivity model to support
Support the retailer reset process by working with internal and external teams to execute with excellence
Develop and maintain regular reporting dashboards and visualization tools to track key performance metrics across all retailers to drive improved decision-making across the organization
Foster a high-performance team culture resulting in top employee engagement scores and retention

Develop robust merchandising, pricing, and shelving plans for all North American channels, leveraging consumer insights, POS sales data, micro and macro industry reports to inform assortment decisions

Manage the Space Planning team with planogram creation for all e.l.f. beauty customers using JDA Blue Yonder software

Responsible for assortment optimization, planogram creation/validation, macro/micro space analytics, modular maintenance, compliance audits, test-and-learn strategies across all retailers

Present strategies and plans to retailer merchant and buying teams, helping to identify opportunities for potential expansion and improved in-store presence

Partner with key cross-functional teams in Demand Planning, Visual Merchandising, Product Marketing and Innovation, helping to develop accurate sales plans and new item forecasts

Create and manage a suite of “best in class” sales reports and dashboards, leveraging sales and inventory data to summarize key performance indicators, delivering “insights to action” across the organization

Collaborate with merchandising teams to optimize product assortment and pricing strategies, tracking productivity metrics to monitor progress in between transitions

Partner with the Visual Merchandising team on fixture needs, capacity planning and seasonal reset execution

15+ years in a Sales Planning and / or analytics role

Experience leading a space planning organization, developing planograms across leading retailers, ideally within beauty

Performance and results-based mindset and approach with track record of delivering outstanding results across multiple retail environments

Deep retail analytics and sales strategy experience, combined with a positive attitude and the ability to operate at e.l.f. speed and across multiple retailers and channel environments

Mass / CPG background, ideally experience working with large retailers such as Target, Walmart and Drug

Skilled communicator who demonstrates the ability to analyze complex data and turn into digestible, understandable insights and learnings

Specialty beauty experience a bonus.