Senior Manager, Demand Generation

United StatesRemotesenior

OtherManagerDemand Generation

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Quick Summary

Overview

Key Responsibilities

Account-Based Marketing Strategy & Execution (Primary Focus) Lead the development, execution, and optimization of ABM programs including 1:1, 1:few, and 1:many strategies for enterprise and strategic accounts.

Requirements Summary

Bachelor's Degree in Marketing, Business, or related field; or equivalent experience. 6–8 years of progressive B2B digital marketing experience with strong emphasis on ABM and integrated campaign leadership.

Technical Tools

hubspotsalesforcesegmentb2bsaasstakeholder-management

Elite is the trusted automation platform for law firm operations across most of the world’s largest and most successful law firms. Elite has guided firms through every technology shift and today delivers the only cloud-native SaaS platform that unifies financial, invoice, time, and data management into a single system of action. With embedded AI, predictive analytics, and integrated payments, Elite’s products enable firms to shorten billing cycles, reduce write-offs, and unlock firm-wide insights, making financial operations the foundation for law firm innovation and growth. Learn more at elite.com.

Position Overview

The Senior Manager, Demand Generation is a delivery‑driven marketing operator responsible for executing and optimizing integrated demand generation programs across the full funnel, including account-based marketing (ABM) strategies that drive measurable revenue impact. The role centers on hands‑on digital execution across email, paid media, social, retargeting, webinars, and ABM experiences.

As a senior individual contributor, this role works closely with Sales, Customer Marketing, Product Marketing, and Revenue Operations to drive scalable demand generation and pipeline creation across target segments and accounts. Beyond contributing to strategy, the role functions as the execution engine for marketing—owning campaign planning, documentation, briefs, timelines, cross‑functional coordination, and activation.

The ideal candidate blends full-funnel digital execution skills and operational excellence with a builder mentality. They personally build and launch campaigns in HubSpot and related platforms, run rapid experiments, and operate with a test‑and‑learn mindset. They thrive in resource‑constrained environments, find creative ways to move quickly, and consistently deliver measurable impact on pipeline creation, deal acceleration, and account expansion.

Work Arrangement: Remote

Location Requirement: Flexible across U.S. time zones

Responsibilities

Requirements

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As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. We are proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also provide reasonable accommodation for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.