Brand Events Manager

We believe bringing the Figma brand to life through in-person experiences is a critical part of how we engage with our community. As a Brand Events Manager, you'll own the strategy and execution of our brand-focused events — from intimate gatherings to large-scale activations — and conceptualize, produce, and measure those experiences. You'll sit within our Experiential Marketing team and work closely with brand, creative, and comms to create meaningful brand experiences that resonate with the Figma community. This is a great fit for someone who lives at the intersection of brand and experiential production, has experience growing and scaling teams, and knows how to balance strategy with execution.

This is a full time role that can be held from one of our US hubs or remotely in the United States.

• →Develop and execute brand events, ensuring alignment with Figma's broader brand and marketing objectives
• →Lead end-to-end production of Figma-owned brand events, including concept development, creative direction, vendor management, on-site execution, and post-event analysis
• →Collaborate closely with the brand creative team to develop compelling event identities, spatial design concepts, and experiential elements that bring the Figma brand to life
• →Develop and manage relationships with external production agencies, venue partners, and experiential design firms
• →Track and report on event performance metrics, connecting brand events to awareness, sentiment, and affinity goals
• →Grow and scale the Brand Events team

• Have 10+ years of experience in event marketing, experiential marketing, or brand activations, ideally at a high-growth technology company or creative agency
• Have extensive experience managing the full event lifecycle — from strategic planning and creative concepting through production, on-site execution, and post-event measurement
• Are skilled at working with creative teams and external agencies to develop spatial design concepts, visual identities, and experiential elements for events
• Have experience growing and managing teams.

• Experience using Figma

Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. 

Figma offers equity to employees, as well as a competitive package of additional benefits, including health, dental, and vision coverage; retirement benefits with company contributions; parental leave and reproductive or family planning support; mental health and wellness benefits; and paid time off. Figma provides paid sick leave, holidays, and other leave benefits in compliance with applicable federal, state, and local laws, including the requirements of the Washington Minimum Wage Act and related regulations. Exempt employees are eligible for employer‑provided paid flexible PTO in addition to flexible paid sick leave. PTO is subject to manager approval. Additional benefits may include company recharge days, cell phone and home internet reimbursements, and a number of lifestyle spending accounts. Figma also offers sales incentive compensation for most sales roles and an annual bonus plan for eligible non-sales roles. All compensation and benefits are subject to applicable plan terms and may be modified by Figma at any time, consistent with applicable law.