Cluster Sales Lead: Limpopo

Responsible for the Cluster Sales (MT and TT) and sales structure. Develops effective sales plans and executes the same to drive volume, revenue to achieve / exceed AOP targets whilst driving customer satisfaction.

·       Develop sales plans (90 days)

·       Ensure sales potential for all areas are captured

·       Establish sales goals and targets for the cluster in line with the SASKO’s overall objectives.

·       Predict future sales trends and prepare accurate forecasts based on market analysis and historical data.

·       Conduct market research to identify new opportunities, monitor competition, and stay updated on industry trends.

·       Create and implement effective sales strategies to increase revenue, expand the customer base, and enter new markets.

·       Track the profitability of sales efforts, ensuring that sales strategies contribute to the cluster’s bottom line.

·       Monitor sales KPIs and ensure sales targets for areas and routes are achieved.

·       Monitor and manage distributor performance ensuring that targets are met at optimal costs

·       Manage sales budget, promotions and pricing

acquire new business – Micro markets and grow existing business (loyalty programs)

·       Grow market share

·       Customer management

·       Build relationships with top tier customers (WEC – Win Every Customer)

·       Work with

·       Trade calendar

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·       Hire, train, and mentor members of the sales team to ensure they have the skills and knowledge necessary to succeed.

·       Monitor the performance of sales staff by setting KPIs, providing regular feedback, and conducting performance evaluations.

·       Encourage a high-performance culture through incentives, recognition, and motivational leadership.

·       Work with –WEC; Conduct regular gate to gate meetings with sales supervisors to assess market and identify development opportunities

·       Identify skill gaps within the sales team and organize training programs or workshops to improve performance.

·       Understand BI (Business Intelligence) or similar programmes

·       Bakery scorecard report

·       Understand and evaluate daily sales report

·       Understand DRM (Distribution Management)

·       Understand and read reports

·        

·       Work closely with the marketing team to ensure alignment between marketing campaigns and sales strategies, driving qualified leads to the sales team.

·       Ensure that the sales team works in sync with operations, logistics, or production teams to meet customer delivery expectations.

·       Manage relationships with external sales channels, distributors, or resellers to ensure they align with the company’s objectives.

·       Ensure that sales practices comply with all relevant legal and regulatory standards.

·       Promote and enforce ethical behaviour within the sales team, maintaining the company’s reputation and customer trust.

* Ownership

* Integrity

* Respect

* Empowerment

* Teamwork

* Consumer and Customer

• A bachelor’s degree in business, marketing, or a related field is typically required
• Minimum 10 years relevant experience in within within a unionised environment.
• Minimum of 5 years in a leadership position
• Proficient in MS Office and SAP or equivalent ERP system