Field Marketing Specialist

HappyRobot is the infrastructure for enterprises to build and orchestrate AI workforces. Our AI workers don't just communicate - they make decisions, take action, and run operations autonomously across voice, email, and enterprise systems. Born in Y Combinator (S23) and backed by a16z and Base10 with over $60M raised, we power critical operations for global enterprises worldwide.

Our platform is battle-tested in the most demanding environments - where AI has real consequences. We started in logistics, built our own voice stack, models, and orchestration layer from the ground up, and are now bringing that infrastructure to every enterprise that runs the real economy. Learn more about our vision in our manifesto.

Happyrobot is looking for a highly organized and execution-driven Field Marketing Specialist to join our rapidly growing Field Marketing team. In this role, you will be responsible for planning and executing our US conference strategy and initiatives that connect directly with customers and prospects to drive pipeline.

This role will largely be focused on third-party industry trade shows and conferences in the United States. As we build out a robust field marketing engine, you will collaborate with our events team including a US-based Hosted Events Specialist and a Spain-based Field Marketer dedicated to the EMEA region and work closely with our Content and Creative team to ensure our booth experiences and event collateral are top-tier.

If you thrive in a fast-paced environment and love the logistics of a great event, we want to hear from you!

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  Manage all trade show and conference deadlines, coordinate booth materials, and oversee shipping/freight logistics.

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  Organize, prep, and manage on-site schedules for the sales team and attending executives to maximize their time and impact.

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  Research, evaluate, and recommend the best industry conferences and trade shows across our target verticals.

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  Secure, handle, and optimize event sponsorships and executive presentation/speaking opportunities.

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  Ensure seamless lead capture at events and partner with revenue teams to track pipeline impact.

• Minimum of 2 years of dedicated field marketing and event management expertise.

• Hands-on experience working with major trade show vendors and general contractors.

• Strong experience using Salesforce for lead capture, list imports, and campaign tracking.

• Basic ability to navigate Figma to collaborate efficiently with our creative and design teams on booth graphics and collateral.

• Ability to hit the ground running immediately and handle high event volumes.