Quick Summary
Key Responsibilities
Serve as brand steward, ensuring consistent brand identity, positioning, and messaging across all channels in line with brand guidelines.
Requirements Summary
Minimum 12 years of progressive marketing experience, with at least 5 years in a senior leadership role. Proven expertise in both B2B and B2C marketing, CRM, and integrated brand management.
Technical Tools
MarketingMarketing Manager
Responsibilities
~1 min read- →Serve as brand steward, ensuring consistent brand identity, positioning, and messaging across all channels in line with brand guidelines.
- →Develop and execute integrated short- and long-term marketing strategies aligned with revenue and growth objectives.
- →Lead go-to-market plans, multi-channel campaigns, and customer engagement initiatives across digital, retail, trade, e-commerce, and partnerships.
- →Oversee CRM strategy, including acquisition, retention, loyalty, lifecycle management, and personalization.
- →Align marketing, CRM, and sales enablement to ensure consistent brand and customer experience.
- →Manage and develop B2B and B2C Marketing Supervisors and the CRM Head, fostering a high-performance culture.
- →Monitor marketing performance, ROI, and market insights, translating data into actionable strategies.
- →Act as key liaison with brand principals, agencies, and cross-functional teams to support brand growth and expansion initiatives.
Requirements
~1 min read- Minimum 12 years of progressive marketing experience, with at least 5 years in a senior leadership role.
- Proven expertise in both B2B and B2C marketing, CRM, and integrated brand management.
- Strong background in retail, wholesale, and food & beverage manufacturing environments (8+ years each preferred).
- Experience with premium or aspirational brands is an advantage.
- Strategic, commercially driven leader with strong analytical, communication, and team development skills.
- Able to start immediately.
Location & Eligibility
Where is the job
Taguig, Philippines
On-site at the office
Who can apply
PH
Listing Details
- First seen
- September 25, 2026
- Last seen
- October 10, 2026
Posting Health
- Days active
- 14
- Repost count
- 0
- Trust Level
- 22%
- Scored at
- October 10, 2026
Signal breakdown
freshnesssource trustcontent trustemployer trust
External application
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