J
Jiostar3mo ago

Associate Director - Hindi Copywriter, Sports

Mumbai,MumbaiFull Timeexecutive
MarketingContent Marketer
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Quick Summary

Overview

The Hindi Copywriter for Sports will be responsible for crafting compelling, fan-first Hindi copy across on-air promotions, digital platforms, and marketing campaigns.

Technical Tools
MarketingContent Marketer
The Hindi Copywriter for Sports will be responsible for crafting compelling, fan-first Hindi copy across on-air promotions, digital platforms, and marketing campaigns. The role requires a strong understanding of sports (especially cricket), audience behaviour, and the ability to translate match moments and narratives into engaging, culturally relevant Hindi content.
  • Create engaging Hindi copy for campaigns, digital content, ads, social media, and various sports initiatives
  • Develop long‑form sports content including articles, features, player stories, and editorial pieces in Hindi
  • Write creative taglines, punchlines, and campaign messaging tailored specifically for Hindi-speaking audiences
  • Script and storyboard content for videos, teasers, promos, and other sports-related audiovisual projects
  • Produce timely, relevant content around live sports events, tournaments, athlete updates, and major sporting moments
  • Simplify complex sporting action into emotionally compelling, easy-to-understand Hindi narratives for diverse audiences
  • Stay updated with national and international sports trends, especially cricket, kabaddi, football, and Olympic sports, to ensure content relevance
  • Collaborate with designers, marketers, social media teams, and video teams to deliver cohesive and impactful storytelling
  • Maintain consistency in brand voice, linguistic accuracy, and cultural sensitivity across all Hindi content
  • Edit, proofread, and ensure fast turnaround, especially during live matches and real-time content requirements
  • Deliver high-quality, impactful Hindi copy with quick turnaround that strengthens brand voice and drives audience engagement across broadcast and digital platforms
  • Engagement and performance of promos
  • Consistent adherence to tight timelines, especially during live events and tournaments
  • Strong understanding of sports storytelling, especially cricket and marquee tournaments (IPL, ICC events, etc.)
  • Ability to simplify complex ideas into punchy, high-impact copy. Strong creative instincts with attention to detail
  • Basic understanding of digital and social media content formats is a plus.
  • Bachelor’s degree in Mass Communication, Journalism, Literature, or a related field
  • 8+ years of experience in copywriting/content writing, preferably in sports, media, broadcast, or digital agencies
  • Portfolio showcasing Hindi writing across formats is mandatory
  • Location & Eligibility

    Where is the job
    Mumbai
    On-site at the office
    Who can apply
    Same as job location

    Listing Details

    Posted
    February 3, 2026
    First seen
    April 27, 2026
    Last seen
    May 5, 2026

    Posting Health

    Days active
    8
    Repost count
    0
    Trust Level
    23%
    Scored at
    May 5, 2026

    Signal breakdown

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    Jiostar
    lever
    Employees
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    Associate Director - Hindi Copywriter, Sports