Copywriter & Creative Strategist

As a Copywriter & Creative Strategist, you will shape creative strategies that connect compelling storytelling with measurable performance.
You will develop concepts and messaging designed to capture attention, engage audiences, and ultimately drive conversions.
With a strong foundation in copywriting, you will work across paid advertising, landing pages, emails, and full-funnel customer journeys.
You will collaborate closely with creative, paid media, and creative leadership teams to turn insights into high-performing campaigns.
Data will play a central role in your work, helping you identify what resonates, understand performance, and continuously refine creative direction.
This is an opportunity to combine direct-response expertise, cultural awareness, storytelling, and commercial thinking within a fast-growing DTC environment.

• Mandatory experience in e-commerce or direct-to-consumer (DTC) environments.
• Proven experience working with advertising budgets in the range of $100K–$500K per month.
• Strong copywriting background with demonstrated progression into creative strategy.
• Previous experience working with American companies or brands.
• Strong understanding of what captures attention and motivates audiences to engage with advertising.
• Ability to connect products, stories, and hooks to measurable business and revenue outcomes.
• Strong understanding of paid advertising, conversion funnels, and performance marketing principles.
• Data-driven mindset with the ability to interpret advertising performance and translate insights into creative decisions.
• Strong storytelling skills, with an ability to go beyond traditional direct-response advertising.
• Experience or familiarity with supplements and electrolytes is a plus.