Paid Media Specialist
Quick Summary
5+ years of paid media experience within an agency environment. Strong hands-on experience across multiple paid media platforms, particularly Google Ads, Meta, and Programmatic.
As a Paid Media Specialist, you will manage performance-driven paid media activity across a portfolio of client accounts. You will take ownership of end-to-end campaign execution, optimization, testing, and budget management across major advertising platforms. The role combines hands-on campaign delivery with analytical thinking and commercial judgment to improve client outcomes. You will translate performance data into actionable insights, recommendations, and opportunities for growth. As a client-facing delivery lead, you will collaborate closely with Client Services teams and communicate effectively with stakeholders. This is a flexible, fully remote freelance opportunity within a technical, performance-focused digital marketing environment.
- Manage day-to-day paid media campaign execution across platforms including Google Ads, Meta, Programmatic, LinkedIn, and Bing where relevant.
- Own end-to-end campaign delivery and optimization for 1–2 assigned client accounts.
- Manage campaign budgets and pacing against agreed plans, targets, and client outcomes.
- Develop, review, and QA ad copy and creative inputs in line with platform and campaign best practices.
- Conduct search query reviews and apply performance learnings to improve campaign effectiveness.
- Execute ongoing platform optimization, campaign builds, expansions, testing, and performance improvements.
- Analyze campaign and market performance to identify trends, opportunities, and areas for improvement.
- Provide clear, commercially relevant insights and recommendations to clients and internal stakeholders.
- Participate in client work-in-progress meetings alongside Client Services teams.
- Maintain strong client relationships as the primary paid media delivery lead for assigned accounts.
Requirements
~1 min read- 5+ years of paid media experience within an agency environment.
- Strong hands-on experience across multiple paid media platforms, particularly Google Ads, Meta, and Programmatic.
- Experience with LinkedIn Ads and Bing Ads is beneficial where relevant to client requirements.
- Strong analytical skills with the ability to interpret performance data and translate insights into practical actions.
- Strong understanding of campaign optimization, testing, budget management, and performance measurement.
- Excellent written and verbal communication skills, particularly in client-facing environments.
- Strong collaboration and stakeholder-management abilities.
- Commercially minded, proactive, and comfortable taking ownership of client outcomes.
- Ability to work independently and manage priorities effectively in a fully remote environment.
- Availability to work approximately 15–16 hours per month, generally across 2–3 days per week for 2–3 hours per day during Australian business hours.
What We Offer
~2 min readLocation & Eligibility
Listing Details
- Posted
- September 24, 2026
- First seen
- September 27, 2026
- Last seen
- September 27, 2026
Posting Health
- Days active
- 0
- Repost count
- 1
- Trust Level
- 62%
- Scored at
- September 27, 2026
Signal breakdown
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