Senior Product Marketing Manager, Industrial and Computational Engineering

CanadaRemoteFull-timesenior

MarketingMarketing Manager

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Quick Summary

Overview

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Product Marketing Manager,

Technical Tools

MarketingMarketing Manager

This role offers the opportunity to shape how advanced technologies are positioned and adopted across Industrial and Computational Engineering markets. You will lead product launch strategies, go-to-market plans, messaging, and positioning for technologies supporting Computer-Aided Engineering and computational workflows. The position combines technical understanding with strategic product marketing, requiring you to translate complex capabilities into compelling stories for diverse audiences. You will act as a product advocate, aligning sales, marketing, engineering, partners, and customers around product value and growth opportunities. The role also involves creating high-impact content and enablement assets, from whitepapers and webinars to demos and customer presentations. You will work in a dynamic, technology-driven environment focused on accelerating adoption of emerging solutions across industrial markets.

You will take a leadership role in product marketing strategy, helping define market positioning and translate sophisticated technologies into clear, differentiated narratives that support adoption and growth.

Lead product launch strategies and develop go-to-market plans, including messaging, positioning, and product differentiation.
Define compelling product narratives that clearly communicate value propositions to technical and business audiences.
Act as a product advocate, aligning sales, marketing, partners, and customers around product objectives and revenue opportunities.
Develop product marketing strategies that drive product adoption and market growth.
Create sales and marketing enablement assets, including blogs, whitepapers, webinars, demos, customer presentations, and partner decks.
Present complex technical concepts clearly through presentations, whiteboarding, and other creative communication formats.
Collaborate closely with product management, sales, campaign marketing, public relations, and engineering teams to execute marketing plans.
Identify opportunities to strengthen product positioning and uncover new market opportunities.
Translate customer, partner, and market insights into effective marketing strategies and content.
Support competitive intelligence and market research activities that inform product marketing initiatives.

Requirements

~1 min read

The ideal candidate combines substantial product marketing or product management experience with strong technical knowledge and the ability to communicate complex technology through compelling storytelling.

Degree in Computer Engineering, Computer Science, Chemistry, Applied Mathematics, or a related engineering discipline, or equivalent professional experience; Master’s or PhD preferred.
8+ years of experience in product marketing and/or product management for software or hardware products.
Strong working knowledge of and experience with CAE, semiconductor, EDA, or AI-Physics workflows.
Experience working at a technology company and defining value propositions and messaging for SDKs or software libraries.
Strong storytelling skills and experience engaging technical and business audiences through product marketing initiatives.
Ability to establish task-level goals, develop creative solutions to sophisticated problems, and identify untapped opportunities.
Excellent written, verbal, and presentation skills, with the ability to articulate technical concepts to team members, customers, partners, and media.
Strong cross-functional collaboration and stakeholder management capabilities.
Experience applying customer insights, competitive intelligence, and market research to product marketing is highly desirable.
A portfolio demonstrating successful product launches, campaigns, writing, and presentation work is an asset.