Social Media Lead

As a Social Media Lead, you will shape the social presence of a mission-driven technology organization working on complex, high-impact challenges.
You will own the social media strategy across established and emerging platforms, defining channel priorities, audiences, voices, and growth goals.
The role combines strategic planning with hands-on execution, from creating and publishing content to engaging communities and leading integrated campaigns.
You will connect social performance to broader brand, marketing, and pipeline objectives through analytics, competitive research, and continuous optimization.
You will also develop executive and employee voices, including an executive social presence and an internal ambassador program.
Working across marketing, product, leadership, operations, and external partners, you will establish consistent standards for content, approvals, and brand safety.
This is a senior individual contributor opportunity for a proactive storyteller who enjoys ownership, experimentation, and turning ideas into measurable results.

• 5+ years of dedicated social media experience within a technology company, ideally in B2B technology, security, or defense technology.
• Proven experience owning a social media program end to end and demonstrating measurable audience and engagement growth across multiple platforms.
• Hands-on experience planning, launching, and optimizing paid social campaigns, including goals, targeting, placements, and budgets.
• Experience developing executive and employee social presence, including executive ghostwriting, employee advocacy, or ambassador programs.
• Experience managing agencies, freelancers, contractors, or other external creative partners.
• Strong familiarity with social media scheduling, listening, and analytics tools, with the ability to translate data into actionable recommendations.
• Excellent judgment when determining what can be shared publicly, particularly when content involves customers, security, sensitive information, or regulated environments.
• Ability to establish standards, coach employees at different career levels, and help senior leaders strengthen their social presence.
• Strong communication skills and a clear strategic point of view, with the ability to influence senior stakeholders and external partners.
• Proactive, hands-on approach with a willingness to take ownership and solve problems directly.
• Strong creative problem-solving skills, curiosity, adaptability, and a continuous-improvement mindset.
• Ability to collaborate effectively across marketing, product, leadership, operations, PR, and other cross-functional teams.
• Experience communicating within regulated or security-sensitive environments is a plus.
• Candidates must be legally authorized to work in the United States and may need to meet security-clearance eligibility requirements for certain responsibilities.