Sr. Global Product Marketing Manager, Consumer Digital

This senior-level role will shape the marketing strategy and commercial success of consumer-facing digital products, features, and services.
You’ll bring together market intelligence, customer insights, product strategy, and go-to-market expertise to drive meaningful business outcomes.
The position works at the intersection of product, marketing, revenue, sales, and customer support teams across global markets.
You’ll influence product positioning, messaging, pricing, launch strategies, adoption, engagement, retention, and long-term growth.
The role offers the opportunity to shape connected healthcare experiences and help translate evolving consumer behaviors into product opportunities.
You’ll manage complex cross-functional initiatives while balancing strategic priorities, timelines, resources, and measurable results.
This is a remote opportunity open to candidates in the United States and Canada, within a collaborative and innovation-focused environment.

• Bachelor’s degree in Marketing, Business Administration, or a related discipline.

• Strong product marketing experience in consumer technology, healthcare, digital health, or a related industry.

• Demonstrated experience bringing digital products, features, or services to market and supporting them throughout their lifecycle.

• Proven experience contributing to growth in adoption, engagement, retention, expansion, or other meaningful outcomes for consumer-facing products.

• Strong market research, analytical, strategic planning, and commercial problem-solving capabilities.

• Ability to translate customer and market insights into actionable product marketing and business strategies.

• Excellent communication, storytelling, presentation, and stakeholder-management skills.

• Demonstrated ability to influence and lead cross-functional initiatives involving multiple teams and stakeholders.

• Strong project-management and organizational skills, with the ability to manage multiple priorities in a dynamic environment.

• Customer-focused mindset, with the ability to incorporate consumer needs and behavioral insights into strategic decisions.

• Strategic thinking skills and the ability to connect market dynamics, customer behavior, and business objectives.

• Strong ownership and accountability, with the ability to take initiative and move complex initiatives forward.

• Adaptability and comfort navigating ambiguity, changing priorities, and evolving market conditions.

• Curiosity and a proactive interest in emerging technologies, consumer trends, and new market opportunities.

• An MBA or other advanced business qualification is preferred.

• Experience with digital health, patient engagement, or consumer healthcare solutions is advantageous.

• Experience managing global products or working across international markets is a plus.