Meta Ads Specialist- Freelance, Remote

Our client is a premium home furnishings retailer based in Montreal, serving design-conscious customers across showroom and ecommerce channels. They are known for curated Italian and Canadian brands, white-glove delivery, and top-tier customer satisfaction. The marketing team runs seasonal promotions and always-on campaigns to drive both showroom appointments and online conversions.

Why does this role exist?
The client needs a Meta Ads Specialist who can independently translate high-level business goals into action plans, build campaigns from scratch, and optimize them to measurable outcomes. This role exists to improve ROAS, reduce CPA, and increase qualified leads and sales through rigorous testing, budget discipline, and data-driven decision-making. You will operate with minimal supervision, owning strategy, execution, and reporting end to end.