104mo ago

Senior Marketing Data Analyst

FranceFrance·ParisFull-timesenior
OtherMarketing Data Analyst
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Quick Summary

Overview

Our mission and customers: We are creating the freedom for SMEs to succeed by delivering Europe's leading finance workspace with banking at its core, augmented by financial tools.

Technical Tools
OtherMarketing Data Analyst

Responsibilities

~1 min read
  • →Own attribution, end to end — maintain the attribution models and touchpoint definitions, and be the go-to when a stakeholder asks why the numbers moved.
  • →Test where it matters, inside the ad platforms — design and run geo tests and conversion lift studies directly in Google Ads and Meta Ads.
  • →Build the roadmap, not just answer tickets — pick up and drive the incrementality - testing roadmap within the first few months.
  • →Referee, don't take sides — help channel teams and Finance agree on what the numbers actually say.
  • →Use AI across the workflow, from making sense of a stakeholder's ask to shipping the dashboard that answers it.
  • Has owned an attribution model, not just read one — can explain last-click vs first-click and has navigated a real team disagreement over it.
  • Has tested incrementality inside ad platforms — geo tests or conversion lift studies in Google Ads/Meta Ads.
  • Adapts the message to the room — explains technical results to non-technical stakeholders, knows what's their call to make.
  • Self-sufficient in SQL and a BI tool (Snowflake, Tableau, or equivalent).
  • Uses AI as part of the workflow.
  • Real ownership from day one — no inherited playbook, you build the roadmap.
  • A stack that's already there — Snowflake, Tableau, AI-forward team.
  • Your own lane to grow into, distinct from the senior data scientists.
  • Stakes that matter — your calls influence real budget allocation.
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Location & Eligibility

Where is the job
Paris, France
Hybrid — some on-site time required
Who can apply
FR

Listing Details

Posted
February 20, 2018
First seen
October 1, 2026
Last seen
October 6, 2026

Posting Health

Days active
4
Repost count
0
Trust Level
33%
Scored at
October 6, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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Senior Marketing Data Analyst