Social Media Content Creator

Overview:
The Social Media Content Creator is responsible for producing engaging, high-quality content that builds brand awareness, drives audience engagement, and supports marketing objectives across social media platforms. The role focuses on content creation, storytelling, trend awareness, and performance optimisation to grow and strengthen the brand’s digital presence.

Key Duties & Responsibilities:

• Create visually engaging and on-brand content, including graphics, short-form videos, reels, stories, and written posts for social media platforms.
• Develop and manage a structured content calendar aligned with marketing campaigns, brand messaging, and business objectives.
• Write compelling captions and social copy that reflect Remoteli’s tone of voice and value proposition.
• Edit photos and videos using tools such as Canva, CapCut, or Adobe software to meet platform best practices.
• Monitor social media trends, platform updates, and audience behaviour to inform content ideas and creative direction.
• Collaborate with marketing, recruitment, and operations teams to align content with ongoing campaigns and initiatives.
• Schedule and publish content across platforms including Instagram, Facebook, LinkedIn, TikTok, and X.
• Engage with online audiences by responding to comments and messages where required.
• Track content performance using analytics tools and provide insights to improve reach, engagement, and conversions.
• Ensure consistency, quality, and brand compliance across all digital content.
  
  

Required Skills & Competencies:

• Strong content creation skills (visual, video, and written).
• Proficiency in content creation and editing tools (Canva, CapCut, Adobe, or similar).
• Understanding of social media platforms and best practices.
• Basic knowledge of social media analytics and performance tracking.
• Strong creativity, storytelling, and attention to detail.
• Ability to manage multiple projects and meet deadlines.
  
  

Preferred Qualifications & Experience:

• Experience creating content for brands, businesses, or agencies.
• Familiarity with social media scheduling and analytics tools.
• Knowledge of current social media trends and formats (Reels, Shorts, TikTok).
• Creative, proactive, and trend-aware.
• Organised with strong time-management skills.
• Comfortable working independently or as part of a team.
• Open to feedback and continuous improvement.