Lead Generation Executive

1. Lead Generation & Outreach ● Identify and generate leads through platforms such as Upwork, Fiverr, LinkedIn, and email marketing campaigns. ● Conduct market research and prospect identification aligned with business goals. 2. Lead Management & Nurturing ● Own the complete lifecycle of leads generated via platforms like Upwork and Fiverr, including timely responses, consistent follow-ups, engagement, and qualification. ● Ensure no lead is missed, delayed, or left without proper follow-up. ● Nurture and qualify leads before handing them over to the Sales team for closure. 3. Platform Management (Upwork & Fiverr) ● Manage bidding, proposal writing, and catalog/service listings on freelance platforms. ● Create, maintain, and optimize profiles to improve visibility and lead conversion. 4. CRM & Reporting ● Maintain accurate and up-to-date records of leads, interactions, and progress in CRM systems and internal trackers. ● Track performance metrics and regularly update reports for better decision-making. 5. Collaboration & Process Alignment ● Work closely with the Sales team to ensure smooth lead handover and alignment on requirements. ● Continuously suggest improvements in lead generation and nurturing strategies. Requirements ● Familiarity with CRM. ● 1 -3 years of experience in B2B lead generation for IT services (Software Development and Data Analytics). Benefits ● Working hours : 10:00 AM – 7:00 PM ● Working days : 5 days a week (plus 1st & 3rd Saturdays working) ● Medical Insurance coverage for employees. ● Provident Fund (PF) facility. ● Quarterly parties and yearly outings/trips for team bonding. ● Regular check-ins with leadership for growth and feedback. ● Recognition awards to celebrate high performance. ● Fun activities and team engagement sessions throughout the year.