Brand Presence Marketing Specialist

SendPulse is looking for a Brand Presence Marketing Specialist to join our team. This is a newly created role driven by the expansion of our Marketing Department.
Responsibilities:

• Build SendPulse's external presence by identifying relevant AI marketing automation, email & messenger marketing, and B2B SaaS platforms — and securing content placements (guest posts, reviews, listicles, comparison pages)
• Manage end-to-end outreach to editors, authors, bloggers, and partners: pitching, negotiation, securing placements
• Prepare concise, compelling product descriptions tailored to different formats and audiences (G2, Capterra, Reddit, niche blogs, AI-powered search tools)
• Monitor published content to verify links and brand mentions are live and correctly positioned; track outreach activities and report on placement results
• Optimize SendPulse's visibility in AI-generated search responses (ChatGPT, Claude, Perplexity, Gemini, etc) by ensuring accurate representation across third-party sources.

Tasks:

• Expanding the presence of our platform on top industry blogs and business blogs across different languages (Ukrainian, English, Portuguese, Spanish) by using AI-assisted workflows 
• Ensuring always fresh and up to date information (including links) about platform functionality on top industry blogs and platforms
• Preparing accurate description of our platform for third-party blogs
• Crafting and maintaining effective outreach strategies 
• Solving reputation management issues by communicating with authors, bloggers, influencers and top-tier industry platforms by ensuring accurate representation of the service

Requirements: 

• You have Link Building / Outreach background with understanding of basic search engine optimization (SEO) principles and basic SEO metrics 
• You have basic understanding of how AI platforms retrieve information for answering user prompts and familiar with fan-out queries and the difference between grounded / ungrounded answers 
• You have experience with getting mentions/links on top-tier industry platforms by craftfully building  communication with bloggers and influencers 
• You have strong communication skills
• You actively integrate AI-assisted workflows in your routine and able to automate your everyday tasks and familiar with the concepts of MCP, Skills, Connectors, Agents, Tokens 
• You have basic knowledge of internet architecture and have a good idea about how to set up a website (domain name, hosting, DNS, database etc) 
• Strong English (upper-intermediate, advanced) 

Tools:

• SEO Specific Tools: aHrefs, Google Analytics, Google Search Console 
• General Tools: Claude, Claude Cowork (Skills, MCPs, Connectors, Plugins), Google Workspace

What we offer:

• The flexibility to work from anywhere in the world or from our office in Chernihiv, Ukraine
• 20 working days of paid vacation per year, plus public holidays
• 10 paid sick days without a medical certificate and unlimited sick leave when needed
• Health insurance with the option to cover family members
• Online English classes
• Reimbursement of 60–100% of the cost of professional courses and conferences upon approval
• 50% compensation for psychological counseling services
• Minimal bureaucracy and a culture built on trust and flexibility

Interested in the opportunity?
Send us your CV. If we decide to move forward, you will hear back from us within one week.
Join the team that is shaping the future of digital marketing!