Shopback 21mo ago

Online Marketing Associate (6-months Contract)

Kuala LumpurContractormid

Marketing

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Quick Summary

Overview

Our Journey The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025,

Technical Tools

Marketing

Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$800 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

This role is a 6-months contract role, supporting the regional online marketing team.

Execute and upload campaigns across Meta, Google, TikTok with accuracy and timeliness.

Manage and track campaign assets, naming conventions, and budget pacing to ensure consistent execution quality.

Manage end-to-end finance operations — including invoice processing, budget reconciliation, and tender board submissions.

Ensure all invoices and payment records are accurate, tallied with budgets, and processed within internal timelines.

Pull and maintain daily ad spend data from ad platforms for cost ingestion and reporting accuracy.

Conduct basic performance analysis to identify top-performing campaigns or creatives and provide insights to the Marketing PICs.

Execute simple campaign optimizations on a weekly basis with minimal supervision.

Identify repetitive manual tasks and propose or implement automation to simplify workflows.

Explore the use of AI tools or scripts to reduce manual workload and improve efficiency or data accuracy.

Work closely with Operations Managers, country marketing teams, and finance to ensure seamless campaign and financial operations.

Communicate proactively and provide updates on task progress and blockers.

~1 year of experience in a media agency, ad operations, or performance marketing role, or a highly driven self-starter with a strong learning mindset.

Familiarity with key digital media concepts such as CTR, CPM, CPC, ROAS, audience targeting, and campaign optimization will be a big plus.

Proficiency in Google Sheets / Excel; experience using Meta Ads Manager, Google Ads, or TikTok Ads Manager preferred.

Strong organizational skills and meticulous attention to detail — delivers consistent quality under tight timelines.

Excellent communication and accountability — keeps stakeholders updated and takes ownership of deliverables.

Curious, adaptable, and eager to learn new tools and processes.