Head Of Media Planning FTC

Our Team The Media Planning team are responsible for on-air promotional inventory across the network, including continuity & navigation activity across the portfolio. The team’s purpose is to help recruit, retain and navigate viewers around UKTV’s brands to maximise viewing and drive network performance; linear & on-demand.

Purpose of the role The Head of Media Planning is responsible for shaping and implementing UKTV’s owned on-air media strategy to ensure we recruit, retain & reactivate audiences to grow both our linear channel brands and VOD platform. Working in close partnership with the Director of Media Effectiveness you will help inform and shape the on- air media strategy. Helping to lead your team to ensure we are utilising our on-air & on-demand inventory as effectively & efficiently as possible. You will support the Director of Media Effectiveness to ensure the UKTVs owned media strategy is integrated alongside our paid media activity at both a brand and campaign level