Research & Outreach Specialist (B2B Partnerships, PR)

INRemotemid

OtherOutreach Specialist

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Quick Summary

Overview

Job overviewFind the right publications, blogs, newsletters, social media personalities, and collaborators that fit our messaging and reach our audience, then run outreach to land guest posts,

Technical Tools

OtherOutreach Specialist

Responsibilities

~1 min read

→Conduct in-depth research on companies, industries, competitors, AI trends, publications, communities, influencers, analysts, and technology ecosystems.

→Identify partnership, collaboration, sponsorship, and business development opportunities.

→Build and maintain high-quality prospect databases using CRM and research tools.

→Monitor competitor activities, emerging technologies, and market trends to uncover growth opportunities.

→Research speaking opportunities, conferences, webinars, podcasts, and industry events.

Execute personalized email, LinkedIn, and multi-channel outreach campaigns.

Build and nurture relationships with founders, executives, partners, influencers, journalists, editors, analysts, customers, and community leaders.

Manage outreach campaigns from prospecting through follow-ups and relationship development.

Coordinate meetings, partnership discussions, and follow-up activities.

Maintain accurate CRM records and outreach documentation.

Research and identify relevant Tier-1, Tier-2, and niche B2B publications, technology blogs, AI websites, newsletters, podcasts, and media outlets across the US.

Build relationships with editors, journalists, contributors, publishers, and media partners.

Pitch guest articles, thought leadership content, executive interviews, case studies, press releases, and company announcements.

Coordinate the end-to-end publication process, including outreach, follow-ups, content submission, approvals, and publication tracking.

Identify opportunities for podcast appearances, webinars, panel discussions, awards, and speaking engagements.

Track media coverage, publication performance, and earned media opportunities.

Identify and develop partnerships with AI communities, developer communities, SaaS platforms, industry associations, and technology organizations.

Research opportunities to list company products, tools, SDKs, APIs, and services on relevant directories, marketplaces, review platforms, and industry websites.