Associate, Media Planning

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

1. Opportunities for professional development and growth.
2. Opportunity to interact and learn from the best people in WPP Media to drive excellence in media, content and technology.
3. Grow your potential in a team culture built on collective energy, passion, collaboration and support.

Key Responsibilities: 

Client Relationship & Servicing:

• Client Champion: Proactively communicate with clients, providing regular updates on campaign performance, industry trends, and new opportunities. Manage client expectations effectively and ensure their satisfaction with our services.
• Trusted Advisor: Build and maintain strong, long-lasting relationships with clients based on trust, transparency, and proactive communication. Become a trusted advisor, providing strategic guidance and recommendations to help clients achieve their business goals.

Account Management & Strategy:

• Data-Driven Approach: You will leverage a data-driven approach to optimize campaign performance and drive client success.
• This involves utilizing advanced analytics and data insights to inform strategy, planning, and execution.
• You will analyse key performance metrics, identify trends, and make data-backed decisions to enhance the effectiveness of advertising campaigns.
• Strategic Insight: Develop a deep understanding of client businesses, target audiences, competitive landscapes, and industry trends.
• Goal-Oriented Planning: Collaborate with clients to define clear and measurable campaign objectives, aligning advertising strategies with overall business goals.
• Cross-Channel Expertise: Develop comprehensive advertising strategies and media plans across all relevant channels.
• Management: Determine appropriate budgets and allocate resources effectively across different channels to optimize campaign performance.

• Ability to work independently and as part of a team in a fast-paced, deadline-driven environment.
• Strong communication, presentation, and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders.
• Strong understanding and hands-on experience with all major advertising channels (may include biddable/digital channels like search, social, and programmatic as well as non-biddable/non-digital channels like TV, Print, Radio, OOH/DOOH, Cinema, Digital IOs etc).
• Proficiency in using analytics tools (e.g., Google Analytics, Adobe Analytics, Evogenious (TV), Clear Decisions, Excel, PowerBI to track campaign performance, generate insights, and inform optimization strategies.
• Strong analytical and problem-solving abilities, with a data-driven approach to campaign planning, management and optimization.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. 

While we appreciate all applications received, only those candidates selected for an interview will be contacted.  

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