Senior Director, Media Solutions

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

We are looking for a top-level professional to take on the role of Senior Director, WPP Media Solutions. This senior figure will hold strategic and executive responsibility for driving the development, innovation, and widespread adoption of WPP Media's proprietary product offering. The ideal candidate is a visionary yet pragmatic leader, capable of combining deep expertise in media, data, and ad-tech with a strong commercial and business development mindset. They will work closely with WPP Media network brands to ensure that the solutions developed effectively address client business challenges.

Skills and Experience

• Lead the vision and product/service roadmap of WPP Media Solutions, adapting the international proposition to the Italian market and anticipating market trends (e.g. Retail Media, AI applied to media, Data Clean Rooms, Addressable TV, Digital Out-of-Home, integrated channel planning) and brand needs.
• Define and execute the go-to-market and roll-out strategy for all solutions, ensuring large-scale adoption across network brands.
• Demonstrate flexibility and the ability to operate effectively within a matrix organization, building strong relationships with multiple stakeholders and leaders across WPP Media teams to create synergies, while maintaining constant alignment with the international network and sharing best practices.
• Proactively engage with clients, media owners, and key local market stakeholders, acting as an authoritative reference point and ambassador for WPP Media's innovation offering.
• Attract, lead, and inspire a multidisciplinary team of experts (product, data, tech, commercial), fostering a company culture built on excellence, collaboration, and agility.
• Monitor and drive the performance of the WPP Media Solutions area, setting appropriate commercial strategies and ensuring the achievement of growth and margin objectives.
• 10-15+ years of proven experience in Media, Advertising Technology, or with major publishers/media owners, with a track record of fast-growing managerial and commercial leadership roles.
• Deep and up-to-date knowledge of the omnichannel media ecosystem, programmatic platforms, data utilization dynamics, and measurement and attribution technologies.
• Solid experience in new business development and building complex sales pipelines, with the ability to translate technological solutions into clear value propositions for clients.
• Excellent negotiation and communication skills, with the ability to influence business decisions at the highest levels and orchestrate cross-functional teams without necessarily having direct hierarchical authority over all stakeholders involved.
• Fluent English is essential for constant interaction with WPP global and regional teams.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

The Gross Annual Pay range for this position at the time of this posting is indicated below. This reflects part of our broader group's compensation framework across diverse agencies and disciplines. For this specific role our offer will be determined based on our internal benchmark, reflecting the specific market conditions for our discipline. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.

The employment contract will be governed by CCNL Aziende del Terziario distribuzione e Servizi.