Senior E-Commerce Manager Global (m/f/d)

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

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As a Senior E-Commerce Manager Global (m/f/d), you will drive the global e-commerce strategy for our key client Roche. By managing cross-market frameworks and retail media activations (including Amazon), you will act as the central expert collaborating closely with global hubs and local agencies.

• Strategy Design: Conceiving, optimising, and implementing tailored marketplace and e-commerce strategies to actively drive growth and efficiency on an international scale.
• Client Development: Taking ownership of the strategic development and leadership of our key account and its country-specific marketplace presences.
• Campaign Responsibility: Steering and optimising retail media campaigns (including Amazon Sponsored Ads & DSP) according to best-practice standards while continuously identifying new performance drivers.
• Performance Analysis: Seamlessly monitoring KPIs, product listings, and marketing activities, deriving data-driven optimisations, and proactively resolving system issues.
• Content & Visibility Optimisation: Identifying relevant SEO success factors, increasing organic product visibility, and creating high-converting content such as product descriptions and Brand Stores.
• Innovation & Knowledge Transfer: Designing methodical testing plans for new features and actively sharing your deep e-commerce expertise to continuously strengthen the team's capabilities.

• E-Commerce Expertise: Multi-year, relevant professional experience in digital or e-commerce marketing – ideally gained on both the agency and brand/client side.
• Platform Know-how: Deep, proven experience with Amazon Advertising (Sponsored Ads, DSP, AMC) as well as a broad understanding of the wider e-commerce ecosystem, including social commerce.
• Industry Focus (Healthcare): Sound understanding of the pharma and healthcare industry and its specific regulatory requirements, ideally complemented by knowledge of online pharmacy networks (e.g., DocMorris, Shop Apotheke).
• Strategic & Global Thinking: Strong entrepreneurial mindset, experience in developing global strategies across multiple markets, and the ability to successfully manage complex stakeholder landscapes.
• Data Literacy: High level of data literacy, confident handling of BI tools and retail media dashboards, as well as proficiency in using standard MS Office tools (especially Excel and PowerPoint).
• Communication Skills: Business fluency in English (German is highly preferred, French is a plus) paired with the talent to translate complex e-commerce topics clearly for diverse audiences.

Furthermore you are: #hands-on-leader #strategic-mindset #ecom-expert

If this job sounds exciting to you, we strongly encourage you to apply, even if you don't have every qualification listed above.

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. 

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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