Wavemaker: Media Executive- Beirut

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

The Media Executive will support the development and execution of integrated media strategies (digital and TV) to drive strong campaign performance and deliver against client objectives. This role is ideal for someone with at least one year of media experience, ready to take on more responsibility, manage campaigns end-to-end, and work closely with clients and internal teams to ensure successful delivery.

• Support the development and execution of integrated media plans across digital and TV to meet client KPIs and campaign objectives.
• Manage media campaigns end-to-end, from briefing and setup to optimization, reporting, and post-campaign analysis.
• Collaborate with internal teams and external partners to create high-quality, engaging content.  
• Act as a key point of contact for day-to-day client communication, sharing updates, performance reports, and addressing queries.
• Monitor campaign performance across platforms, analyze data, and provide actionable insights and learnings to improve future campaigns.
• Analyze market trends and user data to inform strategy and make data-driven decisions.   

• Design, execute, and oversee digital campaigns across multiple channels, including social media, email marketing, and digital advertising.   

• Plan and manage paid digital advertising campaigns, including PPC, display ads, and social media ads.   

• Provide insights and recommendations based on performance data to improve campaign effectiveness and ROI.   

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 

• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 

• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

• Bachelor’s degree in marketing, Communications, Digital Media, or a related field.   

• Proven experience with digital media platforms, content creation, and campaign management.   

• Strong understanding of social media, SEO, SEM, and digital advertising strategies.   

• Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, social media insights).   

• Excellent communication, organizational, and analytical skills.   
• Ability to lead projects, manage multiple tasks, and meet deadlines.