Marketing Operations Associate I

Healthcare should work for patients, but it doesn’t. In their time of need, they call down outdated insurance directories. Then wait on hold. Then wait weeks for the privilege of a visit. Then wait in a room solely designed for waiting. Then wait for a surprise bill. In any other consumer industry, the companies delivering such a poor customer experience would not survive. But in healthcare, patients lack market power. Which means they are expected to accept the unacceptable.

Zocdoc’s mission is to give power to the patient. To do that, we’ve built the leading healthcare marketplace that makes it easy to find and book in-person or virtual care in all 50 states, across +200 specialties and +12k insurance plans. By giving patients the ability to see and choose, we give them power. In doing so, we can make healthcare work like every other consumer sector, where businesses compete for customers, not the other way around. In time, this will drive quality up and prices down. 

We’re 18 years old and the leader in our space, but we are still just getting started. If you like solving important, complex problems alongside deeply thoughtful, driven, and collaborative teammates, read on.

As a Marketing Operations Associate (Level 1), you will play a crucial role in driving our mission by managing and executing operational workflows across product and acquisition marketing (Patient CRM, lead conversion, offline campaigns). You’ll partner cross-functionally to scope requirements, deliver ad hoc to long-term projects, and document workflows. Your diligent research and data management efforts will directly enhance the accessibility and quality of healthcare information, empowering patients and providers alike with the resources they need to make informed decisions.

• Are a confident, adaptive learner who ramps quickly and brings fresh, test‑and‑learn approaches to in‑flight projects.
• Are meticulous in planning and execution, with exceptional attention to detail and the ability to juggle multiple stakeholders and projects without sacrificing quality or deadlines.
• Communicate clearly and proactively (written and verbal), collaborate cross‑functionally, and document workflows for repeatable, scalable excellence.
• Thrive in a fast‑paced, constantly evolving environment and operate in the sweet spot between structure, independence, and improvisation.
• Are excited to evaluate and implement AI‑based solutions (e.g., workflow automation, content ops, data research) to improve efficiency and impact.

• Utilize the internet, AI tools, and proprietary applications to execute and improve operational workflows across product and acquisition marketing projects (e.g., SEO, Patient CRM, SPO/offline campaigns).
• Conduct thorough data verification through both structured and unstructured research to ensure accuracy, completeness, and consistency.
• Meet or exceed defined performance metrics for productivity and accuracy, maintaining clear logs and dashboards where applicable.
• Proactively communicate process-related challenges, glitches, or blockers to the team lead, and ensure timely, professional responses to emails and other channels.
• Stay current on relevant guidelines, SOPs, and policies; apply updates promptly and document changes.
• Contribute to ad hoc and short-term projects, aligning deliverables with requirements, timelines, and quality expectations.
• Participate in and support project development with a focus on data integrity and workflow optimization, including identifying opportunities to implement AI-driven automation.

• At least a bachelor’s degree from a reputed institution (good percentage or a minimum of 60% in 10th/12th/graduation and above)
• 0-2 years of work experience
• Familiarity with MS Excel, MS Word, and AI‑driven tools (e.g., ChatGPT, other LLMs), plus strong web research techniques.
• Superior verbal and written communication skills in English
• A quick learner with adaptability to new changes
• Keen analytical abilities, thorough attention to detail, and a focused approach
• Excellent interpersonal skills and the ability to work both collaboratively and independently