Trade Marketing Manager (m/f)

Zagreb, Hrvatskamid

MarketingTrade Marketing Manager

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Quick Summary

Overview

The DEKRA Arbeit Group, with its more than 140 locations throughout Europe, is one of the most successful and innovative umbrella organizations in the area of personnel services.

Key Responsibilities

Developing and implementing trade marketing strategies to increase sales and strengthen brand presence Planning and executing in-store promotional activities (POS materials, promotions, campaigns) Analyzing market trends, competition, and consumer…

Requirements Summary

Bachelor’s or Master’s degree in Economics, Marketing, or a related field Minimum 2 years of experience in a similar role, preferably in the FMCG industry Experience in budget and project management Fluency in English, written and spoken Proficiency…

Technical Tools

excelms-officeproject-management

The DEKRA Arbeit Group, with its more than 140 locations throughout Europe, is one of the most successful and innovative umbrella organizations in the area of personnel services. We are a highly professional and ambitious company driven by talented and dedicated people who are committed in delivering all our services.

Our Client is Philips, a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. The company focuses on areas such as diagnostic imaging, patient monitoring, healthcare informatics, and personal health. Operating in more than 100 countries, Philips combines advanced technology with a strong commitment to sustainability and improving people's well-being.

On behalf of our Client, we are searching for:

Responsibilities

~1 min read

→Developing and implementing trade marketing strategies to increase sales and strengthen brand presence
→Planning and executing in-store promotional activities (POS materials, promotions, campaigns)
→Analyzing market trends, competition, and consumer behavior
→Managing the trade marketing budget
→Collaborating with the sales team to improve product distribution and visibility
→Developing and implementing planograms and category strategies
→Monitoring and analyzing campaign performance (ROI, sell-in, sell-out)
→Managing and optimizing relationships with key customers and distributors
→Coordinating with external agencies and suppliers

Requirements

~1 min read

Bachelor’s or Master’s degree in Economics, Marketing, or a related field
Minimum 2 years of experience in a similar role, preferably in the FMCG industry
Experience in budget and project management
Fluency in English, written and spoken
Proficiency in MS Office (especially Excel and PowerPoint)
Strong analytical and organizational skills
Excellent communication and negotiation skills
Proactive, independent, and results-oriented mindset

An excellent career opportunity within an international and stable company recognized worldwide for its expertise and reliability
Working with modern tools and technologies in an international environment
Opportunities for personal and professional development through continuous training and skills development