Product Marketing Manager

As an Energage Product Marketing Manager, your mission is to effectively position and differentiate our organization and offerings in the market, be the voice of the customer, create effective go-to-market materials to support marketing, sales, and customer success. The Product Marketing Manager will collaborate with the Director of Marketing to craft product positioning and steward company messaging. Owning research into the market and competitors, you will craft marketing and sales materials that show the differentiated value that Energage can offer.

• Steward product positioning, messaging, and narratives
• Create materials to support go-to-market strategy and launch planning
• Conduct customer, market, and competitive research
• Enable the sales organization with materials and training.
• Partner closely with Product Management on roadmap and insights
• Support product adoption and retention initiatives
• Measure launch and campaign performance

• 3+ years' experience in product marketing or product management in a B2B company, preferably software    
• Ability to understand a market landscape 
• An understanding of what product positioning is and why it is important 
• Willingness and desire to engage directly with customers and prospects 
• Demonstrated passion for/interest in adopting AI tools to improve efficiency and effectiveness. 
• Strong analytical skills 
• Fluency in Microsoft Excel and PowerPoint 

• HR Tech experience 
• Adobe suite or Canva experience 
• Familiarity with Pardot, Hubspot, or Marketo 
• Familiarity with Salesforce reporting 

About Energage: 

Energage is a purpose-driven company that helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 19 years of culture research and the results from 23 million employees surveyed across more than 70,000 organizations, Energage delivers the most accurate competitive benchmark available. With access to a unique combination of patented analytic tools and expert guidance, Energage customers lead the competition with an engaged workforce and an opportunity to gain recognition for their people-first approach to culture. For more information or to nominate your organization, visit energage.com or topworkplaces.com. 

Energage is committed to fostering a diverse and inclusive environment. We are proud to be an equal opportunity employer. Energage encourages all qualified candidates to apply, including those of any race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.