Marketing Specialist, Direct Mail (Hybrid)

Enova is seeking a data driven Marketing Specialist for the Small Business Direct Marketing team. This role will play a critical role in our growth strategy, focused on acquiring and retaining customers through Direct Mail marketing. In this role, you will drive the success of the Small Business direct mail programs by managing data flows, campaign schedules, and performance reporting. Your work will optimize campaigns, enhance targeting strategies, and collaborate with vendors and cross-functional teams

• →Manage day-to-day execution of Small Business acquisition and portfolio direct mail programs, including data flows, performance reporting, campaign scheduling, and cost tracking.
• →Implement and monitor creative/targeting testing strategies, reporting performance to key stakeholders.
• →Track and optimize campaign performance, recommending growth strategies and identifying data trends to inform decisions.
• →Collaborate with external suppliers, including data and print vendors.
• →Work cross-functionally with departments like BI/DS and marketing analytics to develop and maintain reporting and drive the overall success of programs.

• 2+ years of experience in Marketing or Business roles (e.g., Strategy, Planning, Operations).
• Self-starter and problem solver with critical thinking skills to improve processes and campaign performance.
• Demonstrates exceptional attention to detail, ensuring accuracy and consistency across all campaigns. 
• Strong analytical skills with experience in data analysis to identify trends and make recommendations; proficiency in Excel and visualization tools Microstrategy or Tableau is preferred.
• Excellent project management skills with the ability to create, follow, and communicate timelines effectively.
• Proven ability to communicate, collaborate, and influence across multiple functional teams (e.g., Strategy & Operations, Analytics, Creative Teams, Vendor Partners).
• Strong presentation skills with a track record of presenting complex ideas and data driven findings to key stakeholders 
• Creative thinker capable of generating innovative solutions to customer challenges.

• Experience with SQL.
• Knowledge of credit bureaus or CRA.
• Background in financial services.
• Experience in direct marketing.

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here. 

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