~16d ago

Brand Manager

Philippines·Makati Citymid

MarketingMarketing Manager

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Quick Summary

Key Responsibilities

Brand & Product Strategy: Develop and implement brand strategies, manage product lifecycles, and align local goals with overall business objectives through market research and competitor analysis.

Requirements Summary

Graduate of BS Marketing Management or any related course At least 3 years of experience in the same capacity preferably in the retail industry Proficient computer skills- MS Applications,

Technical Tools

MarketingMarketing Manager

Responsibilities

~1 min read

→Brand & Product Strategy: Develop and implement brand strategies, manage product lifecycles, and align local goals with overall business objectives through market research and competitor analysis.
→Marketing & Campaigns: Lead integrated marketing efforts across digital, PR, and in-store channels to drive brand awareness, customer engagement, and loyalty.
→Retail & Visual Merchandising: Ensure brand consistency across retail channels, implement visual standards, and support sales teams to enhance in-store performance.
→Partnerships & Collaborations: Build and manage relationships with influencers, retailers, and partners to expand brand reach and visibility.
→Leadership & Budget Management: Lead cross-functional teams, mentor brand associates, and manage marketing budgets for efficient execution of initiatives.

Requirements

~1 min read

Graduate of BS Marketing Management or any related course
At least 3 years of experience in the same capacity preferably in the retail industry
Proficient computer skills- MS Applications, Social Media
Good oral and written communication
Good interpersonal skills
Highly organized and attention to detail and accuracy
Has a sense of urgency and follow-thru