Instrumentl
New
$180,000 – $200,000/yr

Head of Growth Marketing

United StatesUnited StatesRemoteFull-timeexecutive
MarketingGrowth Marketing
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Quick Summary

Overview

Hello, we’re Instrumentl. 👋 Nonprofits do some of the most important work in the world, and most of them are still managing grants in spreadsheets. We're fixing that. Instrumentl is a profitable,

Technical Tools
MarketingGrowth Marketing

Nonprofits do some of the most important work in the world, and most of them are still managing grants in spreadsheets. We're fixing that.

Instrumentl is a profitable, hypergrowth, YC-backed SaaS platform building the operating system for grant-funded organizations. More than 5,500 nonprofits use Instrumentl to discover, track, and win grant funding, from local community organizations to the San Diego Zoo and the University of Alaska. Collectively they’ve moved over $1 billion through our platform.

We're growing more than 40% year over year, customers love us (Ellis PMF 60+), and we're hiring people who want to build something that matters.

  • Build and own the multi-channel demand engine: SEO/SEM, Paid Social, Email, and emerging channels. Set targets and own the resourcing plan and outcomes behind them
  • Develop creative campaigns and messaging that compels nonprofits and grant-funded organizations to engage and convert
  • Lead our AEO/GEO approach so Instrumentl shows up across traditional and AI-powered discovery
  • Own the conversion funnel from first touch through free-trial activation and Sales handoff
  • Partner with Product and RevOps to optimize landing pages, onboarding flows, and lead routing
  • Work with PMM, Brand, and Events to build integrated campaigns Align with Sales on lead quality and pipeline; partner with RevOps and Finance on attribution, budgeting, and ROI
  • Stand up the needed dashboards and reporting infrastructure to support data driven decision making
  • Build a rigorous test-and-learn model: structured experiments, fast iteration, clear learnings
  • Use AI tools to accelerate execution and build workflows that compound over time
  • 8+ years in demand gen, growth, or performance marketing at B2B SaaS companies
  • Proven track record owning a pipeline number and building a multi-channel demand engine
  • Hands-on experience across SEO/SEM, Paid Social, Email, AEO and CRO 
  • Experience managing execution through contractors and agencies while owning strategy and channel decisions
  • Strong cross-functional collaborator — effective working across PMM, Sales, Product,  RevOps, and Finance
  • Creative marketer with a track record for campaigns that convert
  • Nice to Have

    ~1 min read
  • Experience building a growth function from the ground up at an early-stage company
  • Has marketed to nonprofits, mission-driven, or grant-funded organizations
  • or US-based candidates, the target salary range is $180,000 -$200,000 + equity.  Final compensation is determined based on experience, skillset, scope, interview performance, and geographic location. 

    Canadian compensation varies by province and will be shared by your recruiter.

    What We Offer

    ~1 min read
  • 100% covered health, dental, and vision insurance for employees (50% for dependents)
  • Generous PTO, including parental leave
  • 401(k)
  • Company laptop and home-office stipend
  • Bi-annual company retreats
  • Instrumentl is evolving rapidly. You'll always have new challenges and opportunities to grow here.

    Instrumentl is an equal opportunity employer. We are committed to building an inclusive workplace and do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, genetic information, or any other legally protected status. We encourage candidates from all backgrounds to apply. If you need a reasonable accommodation during the application or interview process, please let us know.
    100% covered health, dental, and vision insurance for employees (50% for dependents)
    Generous PTO, including parental leave
    401(k)
    Company laptop and home-office stipend
    Bi-annual company retreats

    Location & Eligibility

    Where is the job
    United States
    Remote within one country
    Who can apply
    US

    Listing Details

    Posted
    June 26, 2026
    First seen
    June 26, 2026
    Last seen
    June 27, 2026

    Posting Health

    Days active
    0
    Repost count
    0
    Trust Level
    68%
    Scored at
    June 26, 2026

    Signal breakdown

    freshnesssource trustcontent trustemployer trust
    Instrumentl

    Backed by years of personal and professional experience in the nonprofit and academic arenas, our team came together to create the most comprehensive source of grant and funder data in the world, and designed it around the needs of our community.

    Employees
    5
    Founded
    2014
    View company profile
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    InstrumentlHead of Growth Marketing$180k–$200k