M
Mars Men12h ago
New

Paid Search/SEM Manager

United StatesUnited StatesRemoteFull Timemid
MarketingPerformance Marketer
0 views0 saves0 applied

Quick Summary

Overview

About the Job Mars Health is a fast-growing men’s health brand operating across DTC, Amazon, and retail, with a clear path to scale. Paid search is a core acquisition channel and a key driver of high-intent customer growth.

Technical Tools
excelgoogle-analytics

About the Role

~1 min read

Mars Health is a fast-growing men’s health brand operating across DTC, Amazon, and retail, with a clear path to scale. Paid search is a core acquisition channel and a key driver of high-intent customer growth.

As our Paid Search / SEM Manager, you will own the strategy and execution of our Google Ads and YouTube Ads channels. You will be responsible for the day-to-day performance of the account while building a structured testing roadmap that drives continuous improvement. This role has direct ownership over CPA, volume, and revenue, and will work closely with Growth, Creative, and Analytics to ensure the channel is operating efficiently and scaling effectively.

Responsibilities

~1 min read
  • Own the day-to-day health and performance of Google Ads and YouTube Ads, ensuring budget is deployed effectively to hit CPA and volume targets
  • Translate business goals into campaign strategy across keywords, bidding, and audience segmentation
  • Build and execute a structured testing roadmap across ad copy, landing pages, and bidding strategies
  • Analyze full-funnel performance to identify trends, diagnose performance issues, and uncover opportunities for scale
  • Partner with Growth and Creative teams to improve conversion rates and overall funnel efficiency
  • Optimize conversion tracking and signal quality to support accurate attribution and performance-based bidding
  • Maintain a strong understanding of changes in the search and paid media landscape, including AI-driven shifts
  • Requirements

    ~1 min read
  • 3 to 5+ years of hands-on Google Ads experience with a track record of improving performance
  • Proven ability to manage and scale paid search channels against CPA and ROAS targets
  • Strong analytical skills with the ability to translate data into clear, actionable insights
  • Advanced proficiency in Excel or Google Sheets
  • Experience with analytics tools such as GA4, Northbeam, or similar
  • Comfortable operating independently and owning channel performance end-to-end
  • Location & Eligibility

    Where is the job
    United States
    Remote within one country
    Who can apply
    US

    Listing Details

    Posted
    May 11, 2026
    First seen
    May 11, 2026
    Last seen
    May 11, 2026

    Posting Health

    Days active
    0
    Repost count
    0
    Trust Level
    66%
    Scored at
    May 11, 2026

    Signal breakdown

    freshnesssource trustcontent trustemployer trust
    Newsletter

    Stay ahead of the market

    Get the latest job openings, salary trends, and hiring insights delivered to your inbox every week.

    A
    B
    C
    D
    Join 12,000+ marketers

    No spam. Unsubscribe at any time.

    M
    Paid Search/SEM Manager