User-Generated Content (UGC) Creator

Please submit the following:

• A short intro about you and why wellness content is a fit.

• Your UGC portfolio, reel, or 2–3 sample video links.

• Your rate structure (per video, per batch, or monthly).

• Your location and languages you can create content in.

• Based in the UAE with an understanding of the local market and audience.

• Existing following in the health, wellness, beauty, or lifestyle space.

• Experience creating content for supplements, health, or DTC / e-commerce brands.

• Basic understanding of what makes paid-ad creative convert.

We are hiring a UGC Creator on behalf of a growing brand in the UAE's health and wellness space. The supplements and everyday-wellness industry is one of the fastest-moving consumer categories in the region — driven by daily routines around gut health, energy, immunity, and overall wellbeing. Brands in this space win through authentic, relatable content that shows real people building healthy habits.

That is where you come in. We are looking for a creator who can turn everyday wellness moments into scroll-stopping short-form content the brand can use across paid and organic channels — native-style content, not polished ad production.

As a UGC Creator, you will produce short-form video and photo content that feels real, relatable, and trustworthy within the health and wellness category. You are comfortable on camera, understand what performs on Instagram Reels and TikTok, and can make a daily wellness routine into content people actually want to watch. You will receive product, briefs, and hooks; you bring the personality, creativity, and delivery.

• Create authentic short-form videos (Reels / TikTok / Stories) featuring wellness products in real, everyday settings.

• Film content formats such as: unboxings, morning/evening routines, “day in the life,” product demos, testimonials, and problem/solution hooks (e.g., bloating, energy, gut health, immunity).

• Write or adapt scripts and hooks that stop the scroll in the first 3 seconds.

• Deliver both raw and lightly edited footage, shot vertically (9:16) in good natural lighting.

• Produce content that aligns with a clean, warm, wellness-forward brand tone.

• Incorporate feedback and iterate quickly across content batches.

• Stay current on trending audio, formats, and hooks relevant to health and wellness.

• Proven UGC or short-form content experience — a portfolio, reel, or sample links are required.

• Confident and natural on camera, with clear, engaging delivery.

• Strong grasp of Instagram Reels and TikTok formats, trends, and pacing.

• Ability to self-shoot and self-edit to a clean, native standard (CapCut or similar).

• Genuine interest in health, wellness, fitness, or lifestyle content.

• Reliable, deadline-driven, and easy to collaborate with remotely.

• English fluency essential; Arabic-language content ability is a strong plus for the UAE audience.

This is an ongoing freelance engagement. Volume, rate, and cadence will be agreed based on experience and format — whether priced per video, per content batch, or as a monthly retainer. Product will be provided for all content. Selected creators may be offered a recurring monthly arrangement based on performance.

We believe that when our team thrives, everything else follows — so we've built an environment where your career and your life outside of work are equally valued.

MySigrid has co-working offices in Ortigas where the whole team meets once a month at a minimum.