GenAI Project Manager

• Own end-to-end project delivery for Gen AI-led creative projects across Unilever Beauty & Wellbeing — managing scope, timelines, resource allocation, and quality control from initiation through to final delivery.
• Carry multi-account and programme-level management responsibility — overseeing delivery performance across one or more client accounts simultaneously.
• Take accountability for coordinating resources between in-market teams and the Maker Hub — ensuring alignment, clarity of responsibility, and seamless handoffs across all active workstreams.
• Develop comprehensive project plans that integrate Gen AI workflows alongside traditional production streams — sequencing workloads, identifying dependencies, and building in appropriate review and approval stages.
• Lead account performance planning — coordinating and implementing client programmes and activities with clarity and precision.
• Develop and coordinate advertising and digital activities for one or more clients — ensuring outputs are aligned to brief, brand standards, and client requirements.
• Identify, assess, and mitigate risks specific to Gen AI production — including output variability, iteration cycles, and tool limitations — and escalate issues proactively where required.
• Maintain rigorous quality control across all deliverables — reviewing outputs at key stages and ensuring every asset meets Unilever brand and quality standards before delivery.
• Manage project documentation — briefs, status reports, timelines, feedback loops, and approval records — keeping all stakeholders accurately informed throughout.

• Oversee the integration of Gen AI tools and workflows into project delivery — coordinating between AI-assisted and traditionally produced content streams without compromising output quality or timeline integrity.
• Track and report on AI production metrics — monitoring efficiency, iteration cycles, and output quality to inform workflow improvements and resource planning.
• Partner with creative and strategy teams to ensure Gen AI workflows are fit for purpose — flagging where human craft or oversight is required and adjusting production plans accordingly.
• Continuously identify opportunities to improve AI-assisted production processes — testing new approaches, documenting learnings, and sharing best practice across the studio.

• Maintain mid-level to senior-level client contact across active accounts — determining client requirements including budgets, product information, and agency service levels required.
• Serve as a confident and credible point of contact for Unilever stakeholders — communicating project status, managing expectations, and escalating or resolving issues with clarity.
• Act as the day-to-day lead representing the function on smaller client accounts where required, under the supervision of a more senior director.
• Support the Account Director or Senior Account Director in client communications — preparing status updates, project reports, and presentation materials as required.
• Build effective working relationships with in-market Unilever teams and Maker Hub resources — ensuring local market requirements are understood and reflected accurately in all creative outputs.

• Manage project-level budgets — including cost estimation, resource tracking, purchase orders, and reconciliation — across all active Gen AI project workstreams.
• Monitor project profitability, flag financial risks early, and work with account and studio leadership to address scope or budget variances.
• Support accurate and timely billing in line with studio processes.

• Proven track record of delivering complex, multi-workstream creative projects on time, on budget, and to a high quality standard within a studio, agency, or in-house environment.
• Experience carrying multi-account or programme-level management responsibility — coordinating delivery across multiple concurrent client accounts.
• Demonstrated ability to coordinate resources between in-market teams and centralised production or hub-based resources — managing handoffs, priorities, and capacity with clarity and rigour.
• Experience in account performance planning, and coordinating and implementing client programmes and activities across advertising and digital disciplines.
• Experience coordinating cross-functional teams with clarity, rigour, and strong organisational discipline.
• Ability to manage multiple concurrent projects simultaneously without losing attention to detail or delivery momentum.
• Strong risk management skills — proactively identifying issues, developing mitigation strategies, and communicating risks clearly to senior stakeholders.
• Experience managing project-level budgets, including cost estimation, purchase order management, and financial reconciliation.

• Working knowledge of Gen AI tools and their application within creative production — including an understanding of AI capabilities, limitations, and quality control requirements.
• Experience managing or coordinating AI-assisted production workflows alongside traditional creative production streams.
• Familiarity with digital asset management, creative review systems, and approval workflows in a content production context.
• Genuine curiosity about emerging Gen AI tools and production methodologies — with the initiative to test, learn, and bring new capabilities into the team's practice.

• Confidence maintaining mid-level to senior-level client contact — determining requirements, managing expectations, and representing the studio professionally with Unilever stakeholders.
• Strong written and verbal communication skills, with the ability to translate complex project information into clear, accessible updates for diverse audiences.
• Experience determining client requirements including budgets, product information, and agency service levels across advertising and digital activities.
• Experience working with or alongside brand teams in beauty and FMCG, or adjacent sectors is an advantage.

• Proficiency with Gen AI tools relevant to project management and production workflows — using AI to improve planning, coordination, brief quality, and delivery efficiency.
• Experience designing or contributing to AI-assisted workflows within a creative or production context, with a clear understanding of where human oversight is essential.
• Agentic approach to complex, multi-workstream delivery challenges: breaking problems into manageable components, identifying the most efficient path forward, and executing with consistency and precision.
• Ability to critically evaluate AI outputs and apply sound judgement before incorporating them into client deliverables or production pipelines.
• Willingness to upskill others on Gen AI tools and prompting practices relevant to project coordination and production management.

Req ID: 17197

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