Marketing Campaign Manager

Campaign Planning & Execution  

• →Develop comprehensive campaign plans that translate marketing strategy into coordinated execution.
• →Manage campaign timelines, milestones, and deliverables from kickoff through completion.   
• →Ensure campaign components are delivered on schedule across paid, owned, and earned marketing channels.   
• →Coordinate campaign launch readiness and execution across all marketing functions.   
• →Monitor campaign pacing and proactively address risks or delays.  

Integrated Campaign Coordination  

• →Lead campaign kickoff and status meetings. 
• →Coordinate work across Digital Experience, CRM & Lifecycle Marketing, Creative Services, Group Sales & Community Partnerships, Ticketing, Communications, and external vendors.  
• →Maintain campaign documentation, timelines, and action items.   
• →Ensure campaign priorities remain aligned with departmental objectives.   
• →Communicate campaign progress and potential issues to Marketing leadership. 

Media Planning & Campaign Implementation  

• →Implement media plans developed by the Director of Marketing through coordination of media schedules, agency relationships, vendor deliverables, and campaign execution.  
• →Coordinate media buying, trafficking, scheduling, and vendor deliverables across traditional and digital channels.   
• →Manage relationships with advertising agencies, media partners, printers, and promotional vendors.   
• →Monitor campaign budgets and media pacing, identifying opportunities for optimization and efficiency.   
• →Ensure media placements align with approved campaign strategies and budgets.   

Creative & Production Coordination  

• →Translate campaign strategy and creative direction established by the Director of Marketing into actionable campaign plans and production schedules.   
• →Coordinate creative requests and production schedules with the Senior Manager, Creative Services.   
• →Ensure creative assets are delivered accurately, on time, and according to specifications.  
• →Maintain quality control across campaign deliverables, ensuring consistency with brand standards and campaign objectives.   
• →Coordinate approvals and distribution of campaign assets.   

Campaign Performance & Optimization  

• →Monitor campaign pacing and execution throughout the campaign lifecycle.   
• →Coordinate performance reporting with the CRM & Lifecycle Marketing Manager, Senior Manager, Digital Experience, Ticketing, and Marketing Operations.   
• →Identify tactical opportunities to improve campaign performance during execution.   
• →Prepare post-campaign execution summaries and operational insights.   
• →Support the Director of Marketing in evaluating campaign effectiveness and identifying strategic recommendations for future campaigns.  

Vendor & Financial Coordination  

• →Manage campaign-related vendor relationships and deliverables.   
• →Track campaign expenses and coordinate invoice processing in partnership with the Senior Manager, Marketing Operations.   
• →Ensure campaign expenditures remain within approved budgets.   
• →Support forecasting and budget reconciliation throughout campaign execution.   

• Bachelor's degree in Marketing, Communications, Business, Arts Administration, or a related field, or equivalent professional experience.   
• Minimum of two years of experience managing integrated marketing campaigns or campaign execution.   
• Demonstrated experience coordinating complex, multi-channel marketing initiatives.   
• Strong understanding of digital marketing, traditional media, campaign planning, and production workflows.   
• Experience working with CRM platforms (Tessitura preferred), project management software (Asana preferred), and marketing analytics.   
• Exceptional organizational, communication, and project management skills.   
• Ability to manage multiple priorities while maintaining a high level of accuracy and attention to detail.   
• Proven ability to manage competing priorities while maintaining exceptional attention to detail.   

• Experience in performing arts, nonprofit, or cultural organizations.   
• Knowledge of ticketed entertainment marketing and subscription-based business models.   
• Experience working with media agencies, advertising vendors, and production partners.  
• Familiarity with digital advertising platforms, email marketing, and campaign analytics.   

• Ability to work on a computer for extended periods. 
• Ability to operate related equipment, i.e., computer, copier, scanner.