Web Developer

A leading professional services firm is seeking a talented Website Developer to join their Marketing Department. Positioned within an evolving digital landscape, this role is critical for building, maintaining, and elevating the organisation's online presence through high-impact website experiences. Unlike a standard development role, this position focuses heavily on creating conversion-driven landing pages and introducing innovative technical solutions that turn visitors into high-quality leads. Key Responsibilities Website Development & Experience Design: Build conversion-focused landing pages, implement new layouts, and enhance UX/UI while maintaining the WordPress architecture. The Developer will design user journeys specifically aimed at driving lead generation. Conversion Rate Optimisation (CRO): Execute A/B experiments, develop and test new layout ideas, and optimise CTAs and page structures. This includes analysing user behaviour to refine form flows and introduce concepts that boost conversions. Technical Maintenance & Performance: Manage plugins, troubleshoot technical issues, improve security protocols, and maintain hosting environments. The role is also responsible for strengthening and testing mobile responsiveness across all platforms. Technical SEO Support: Implement technical recommendations in collaboration with the SEO Specialist, including managing schema, optimising site speed, and maintaining a site structure aligned with SEO best practices. Collaboration & Reporting: Provide data-driven insights on performance and collaborate closely with the Marketing and Growth teams to prioritise site enhancements and strategic digital projects. Requirements Qualification: Diploma or Bachelor’s degree in Web Development, IT, Computer Science, or a related field. Experience: 3–5 years of professional experience in website development. Lead Generation Focus: A proven track record of building high-conversion landing pages. Technical SEO: Experience supporting technical SEO implementation (speed optimisation, structure, and schema). UX & CRO: Strong experience in User Experience (UX) design and performance optimisation. Preferred Qualifications Advanced WordPress training or professional certifications. Specialised CRO training or certifications. Required Software Skills WordPress (Advanced Architecture) PHP, HTML, and CSS Google Analytics / Search Console SEO Schema & Speed Optimisation Tools Hosting Environment Management (CPanel/AWS/Managed Hosting) Benefits 18 days annual leave, plus an additional 3 days dedicated to mental wellness leave. They offer bi-annual salary increases, clear growth pathways, and an environment where individuals are empowered to own their development and career progression. The business is expanding into the USA and UK markets, creating exciting opportunities for global exposure and professional growth. They are building more than roles, they are building careers within a values driven, high-performance environment.