TikTok Shop, Growth Lead

United StatesRemoteFull-Timelead

MarketingGrowth Manager

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Quick Summary

Overview

Spreetail propels brands to increase their ecommerce market share across the globe while improving their operational costs.

Technical Tools

ecommerce

Spreetail propels brands to increase their ecommerce market share across the globe while improving their operational costs. Learn how we are building one of the fastest-growing ecommerce companies in history: www.spreetail.com.

Work Your Way:

At Spreetail, we believe in empowering our employees to work in the way that suits them best through our Work Your Way approach. Each team member has the flexibility to choose where they work most effectively each week—whether that's from home, a coffee shop, or the office. While flexibility is key, we also value the power of in-person connection. That’s why we bring our corporate team together in Lincoln each quarter for a week of intentional collaboration, team building, community engagement, and our All-Hands meeting. It’s the best of both worlds: the freedom to work your way, with meaningful opportunities to connect and grow together. Please scroll to the bottom of the job posting to confirm that your state qualifies for the Work Your Way program.

Spreetail is seeking a TikTok Shop Growth lead to spearhead our "New Partner" growth engine. You will be responsible for the end-to-end launch and rapid scaling of our brand presence, serving as the strategic architect behind our relationship with TikTok Shop. Your mission is to transform TikTok from a social platform into a high-velocity commerce engine by identifying and securing top-tier partnerships and maximizing platform-exclusive growth programs.

Relationship & Strategy Lead: Lead the strategic partnership with TikTok’s shop management and category teams to ensure Spreetail is an early adopter of new features (e.g., Shop Tab integrations, Live Shopping initiatives).

Affiliate Ecosystem Management: Drive the strategy for the TikTok Affiliate Center, building frameworks to recruit, vet, and manage creator relationships that drive high-volume "earned" media sales.

Full-Funnel Programming: Own the execution of TikTok-specific programs including "Deal-of-the-Day," shop-funded coupons, and TikTok Shop Ads (PSA) to maximize ROAS.

Content-to-Commerce Optimization: Partner with creative teams to ensure product detail pages (PDPs) use TikTok-native video and imagery that converts "scrollers" into "buyers."

Metrics & Shop Health: Define and track success through TikTok-specific KPIs: GMV via Affiliate vs. Organic, Creator Collaboration Rate, and Shop Health Ratings.

Operational Integrity: Collaborate with Channel Operations to meet TikTok’s rigorous fulfillment SLAs, ensuring "Ready to Ship" times and seller ratings remain in the top tier to avoid account suppression

Social Commerce Expertise: Prior experience specifically within the TikTok Shop or similar social-selling environments (e.g., Instagram Shopping, Whatnot).

Executive Influence: Proven ability to lead high-stakes conversations with external platform partners and internal executive stakeholders.

Strategic Creativity: A "test-and-learn" mindset, skilled at identifying emerging viral trends and pivoting inventory or marketing strategy to capture demand.

P&L Ownership: Demonstrated experience managing a full P&L, specifically accounting for the unique cost structures of creator commissions, sample distribution, and platform fees.

Data-Driven Modeling: Highly proficient in building financial models that forecast the "spike" nature of social commerce and the impact of viral velocity on inventory turnover.

Cross-Functional Leadership: Expert at navigating large organizations to align supply chain, creative, and finance teams around the unique requirements of a 24/7 social marketplace.

Location & Eligibility

Where is the job

United States

Remote within one country

Who can apply

Listing Details

Posted: May 3, 2026
First seen: May 3, 2026
Last seen: May 5, 2026

Posting Health

Days active: 2
Repost count: 0
Trust Level: 76%
Scored at: May 6, 2026

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Spreetail

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Spreetail is an ecommerce growth partner that accelerates brands and channels to compete for tomorrow's ecommerce customer by purchasing, marketing, and fulfilling products across a vast network of online marketplaces.

Employees

3k+

Founded

2006

Domain

Jobs

External application · ~5 min on Spreetail's site

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